Among the many marketing analytics tool to choose from, we will help you select the right one for your business needs.

Get to know the different types of attribution models for marketing, and learn how and when to properly use them to achieve your conversion objectives.

With dwindling attention spans, it's more important than ever for firms to get their Digital PR strategy right. Here's how to do it.

Organizations across industries are looking at building and leveraging digital skills, led by industry 4.0, and economies becoming more digital and data-driven.

With changing job markets, business leaders and recruiters must adapt quickly. Here are some of the latest hiring trends to help you stay ahead of the competiti

The future of work is hybrid, and as they focus on retaining the remote workforce, they would also need to invest in ways to engage the workforce which does con

There are many setups an agile marketing team can work in – and one of them is an entirely in-house team. Let’s look at what some of the options are.

As a provider that empowers designers, engineers, and builders, Autodesk's vision focuses on the future and its goal is to help people create.

This article will help you to answer questions about differences between the Bing Ads and Google Ads platforms, if Bing Ads are the right platform for you and h

From increased speed to market and higher productivity to measurable outcomes and improved team morale, the advantages of going Agile with your marketing are ma

Marketers have been overexploiting webinars causing fatigue but the goal of webinar marketing is more than lead generation. Here is a marketer’s guide to webinars.

Digital healthcare communications is key to marketing your healthcare business and with the unprecedented spread of the COVID-19 pandemic which brought about an

What signals do Facebook algorithms analyze? Take a closer look at one of the main features of Facebook Ads: Facebook Interests.

Rich Results Test by Google enables you to analyze your website, promote it, and manage your SEO. Let's take a look at the best way to use it.

At a panel discussion in Mumbrella360Asia, experts from IBM, Huawei, and Accenture expressed their opinions on sales-marketing rivalry.

In this volatile market, AGILE offers marketing teams to have the same level of experimentation while finding better ways to know what customers want.

Track forms on your website easily, reduce the number of tags on your code, and much more. Learn what a data layer is and how to use it.

Karen Ngui, Head of Strategic Marketing & Communications DBS, and her team discuss their success in better connecting with customers through their franchis

Hire Digital recommends five key B2B SaaS marketing strategies for 2021. Read on to learn the latest trends in SaaS lead generation and SaaS content marketing.

Hire Digital takes you through a closer look at best practices on how to use Google Analytics and Google Data Studio to achieve your goals.

Want to hire a PPC agency? See threats and opportunities, billing models comparisons and other hints on how to choose the right agency.

Digital healthcare communications is key to marketing your healthcare business and with the unprecedented spread of the COVID-19 pandemic which brought about an

We will focus on AB testing inside Google Ads using a native tool called Experiments and AB testing using Google Optimize outside Google Ads.

Take a leaf out of Circles.Life's playbook on how to remain true to your brand's narrative while reaching the audience you want.

Looking for personalized marketing examples? Take a look at how brands are using the right customer data for personalization across online channels.

We dive into how Juniper Networks' gamification boosted their lead generation and increase event marketing ROI.

Hire Digital launched an online event on Agile Marketing to discuss the current environment and how the agile approach can help teams to weather the storm. In t

Although it might seem like a lot of work to win featured snippets, remember that if you’re already putting out content, you’re halfway there. A few simple tweaks, like using header tags and creating ‘how to’ lists, can increase your chances of winning them.

Hire Digital, a top freelance talent network that provides on-demand expertise in digital marketing, web development, design, media and growth to Fortune 500 co

With all the promise of account-based marketing, we dig deeper into how one tech company turned this B2B marketing strategy into real quantifiable results by pu