What we spend on says a lot about who we are, and banks are rich with consumer data that can reveal our everyday behaviour. In Singapore, DBS Bank is trying to

At a panel discussion in Mumbrella360Asia, experts from IBM, Huawei, and Accenture expressed their opinions on sales-marketing rivalry.

Karen Ngui, Head of Strategic Marketing & Communications DBS, and her team discuss their success in better connecting with customers through their franchis

 FRANK by OCBC was launched back in 2011. This first-of-its-kind banking programme was the answer to targeting youths and young working adults.

With all the promise of account-based marketing, we dig deeper into how one tech company turned this B2B marketing strategy into real quantifiable results by pu

Will our computers replace our doctors? Let's unpack machine learning's potential for diabetes treatment.

Flipkart, the leading e-commerce giant in India, is banking on Artificial Intelligence algorithms to solve complex problems unique to the Indian e-commerce spac