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Roxanne Nicolussi

UX Designer

Roxanne Nicolussi

UX researcher for Royal Bank of Canada (RBC) Digital.

Roxanne Nicolussi is a design strategist and researcher specializing in design strategy, design thinking methodology, user experience research, service design, systems thinking, and strategic foresight. She has a strong background working in the public sector on client-facing products and services, as well as the private sector specializing in financial services innovation and digital transformation. As the UX researcher for the Royal Bank of Canada Digital working to better understand and improve user experiences, she is currently leading a series of design research studies, including problem framing, exploratory and validation research, insight synthesis, and concept/prototype evaluation.

UX Design
Adobe Creative Suite
User Experience Design
Usability Testing
Marketing Strategy
Design Research
Agile Development
Strategic Planning
Management Consulting
Design Strategy
Design Sprints
Strategic Foresight
Service Design
Systems Thinking
Collaborative
Collaborative Problem Solving
Systems Mapping
Content Design
Roxanne Nicolussi

Roxanne Nicolussi

UX researcher for Royal Bank of Canada (RBC) Digital.

UX Designer

Roxanne is Available for Projects

Work with Roxanne

Employment Highlights

User Experience Researcher

Royal Bank of Canada Digital

November 2018 - Present (5 years 5 months)

Service Design Project Lead

ServiceOntario

September 2018 - November 2018 (3 months)

Service Design Business Analyst

ServiceOntario

January 2018 - August 2018 (8 months)

Innovation Strategist

Great-West Life Co

May 2016 - December 2016 (8 months)

Education Highlights

Intermediate User Experience & User Interface Design, User Experience & User Interface Design

OCAD University

April 2019 - May 2019 (2 months)

Introduction to User Experience & User Interface Design, User Experience & User Interface Design

OCAD University

March 2019 - April 2019 (2 months)

Product Design Studio, Product Design

OCAD University

January 2019 - February 2019 (2 months)

Master of Design, Strategic Foresight & Innovation, Strategic Foresight & Innovation

OCAD University

September 2015 - June 2017 (1 year 10 months)

Portfolio

www.roxi.design

App Concept

www.roxi.design

Future of Food Strategies

www.roxi.design

Product Design Zipper Solution

www.roxi.design

Legal System Interventions

www.roxi.design

Newborn Service Redesign

www.roxi.design

First in Canada Product Launch

www.roxi.design

App Concept

www.roxi.design

Future of Food Strategies

www.roxi.design

Product Design Zipper Solution

www.roxi.design

Legal System Interventions

www.roxi.design

Newborn Service Redesign

www.roxi.design

First in Canada Product Launch

Resume

User Experience Researcher

Royal Bank of Canada Digital

November 2018 - Present (5 years 5 months)

RBC is a global financial institution. As part of the RBC Digital team that provides innovative digital solutions for customers:

  • Led a series of research projects to better understand key customers and reveal new opportunities. The research studies often include problem framing, exploratory and validation research, insight synthesis, and concept/prototype evaluation.
  • Utilized the fi­ndings to prepare recommendations and deliver presentations to influence what the digital teams build next.
  • Defi­ned current state customer pain points and mapped ideal future experiences, planned and facilitated workshops, in-person interviews, and remote sessions.
  • Presented the studies to cross-functional Agile teams and diverse senior executive audiences.
  • Collaborated closely with designers, developers, product managers, and other disciplines to design, implement, and track the success of products.

Service Design Project Lead

ServiceOntario

September 2018 - November 2018 (3 months)

ServiceOntario is part of a Government of Ontario initiative to give Ontarians an easy, cost-effective way to access government services. 

  • Reimagined one of ServiceOntario’s services as a cohesive digital experience for its users. Improvements will enhance user experience and reduce input errors, which is projected to reduce the cost of adjudications by $15 million.
  • Delivered through a series of design sprints, continued iteration through user testing, heuristics review, and partner feedback.
  • Acted as a service design consultant and foresight consultant on projects.

Service Design Business Analyst

ServiceOntario

January 2018 - August 2018 (8 months)

ServiceOntario is part of a Government of Ontario initiative to give Ontarians an easy, cost-effective way to access government services. 

  • Conducted research in the form of ­field observation, contextual user interviews, stakeholder interviews, usability testing, literature review, and service benchmarking.
  • De­fined the problem through stakeholder maps, research-based personas, and user journey maps.
  • Developed concepts through service blueprinting, business modeling, value proposition development, and storyboarding.

Innovation Strategist

Great-West Life Co

May 2016 - December 2016 (8 months)

Great-West Life is an insurance company.

  • Conducted market research trend analyses and foresight scans, then developed said data into scenarios to understand the future landscape for ­financial services offerings.
  • Facilitated design thinking workshops and co-created potential futures for business with different business units.
  • Provided research ­fieldwork assistance, including recruiting and screening of research candidates and in-­field insight experiments.
  • Designed and ran experiments to better understand under-served customer segments.
  • Developed end-user engagement strategies, including a fi­rst-in-Canada innovative product launch.

Education

Intermediate User Experience & User Interface Design, User Experience & User Interface Design

OCAD University

April 2019 - May 2019 (2 months)

Introduction to User Experience & User Interface Design, User Experience & User Interface Design

OCAD University

March 2019 - April 2019 (2 months)

Product Design Studio, Product Design

OCAD University

January 2019 - February 2019 (2 months)

Master of Design, Strategic Foresight & Innovation, Strategic Foresight & Innovation

OCAD University

September 2015 - June 2017 (1 year 10 months)

Design Kit: Prototyping, Design

Acumen & IDEO.org

April 2017 - May 2017 (2 months)

Ethical Conduct for Research Involving Humans, Research

Ontario Panel for Research Ethics

December 2016 - January 2017 (2 months)

Bachelor of Arts, Communication Studies

Wilfrid Laurier University

September 2011 - June 2015 (3 years 10 months)