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Santiago Arboleda

Inbound Marketing Expert

Santiago Arboleda

Inbound marketing and graphic design expert.

Santiago Arboleda is a graphic communication professional specializing in inbound marketing and digital marketing. He has strong experience in SEO, social network advertising, e-mail marketing, and digital strategies that support the company's objectives. As a graphic design expert, he is highly proficient in leading and executing design processes for different projects and institutional campaigns. Santiago also has certifications in corporate branding, inbound marketing, and HubSpot design.

Digital Marketing
Graphic Design
CRM
Google+ Marketing
MailChimp
Social Networking Development
Branding
Email Marketing
HubSpot
Inbound Marketing
Internet Marketing
Editorial
Facebook Ads
Linkedin Ads
Paid Social
SaaS
SEM
SEO
Social & Digital Analytics
Social & Digital Campaign Management
Social & Digital Strategy
Social Media
Social Media Content Creation
Social Media Marketing
WordPress
Data Analysis
Consumer Behavior
Strategic Planning
Graphic Communications
Santiago Arboleda

Santiago Arboleda

Inbound marketing and graphic design expert.

Inbound Marketing Expert

Santiago is Available for Projects

Work with Santiago

Employment Highlights

Marketing Coordinator

Red Iberoamericana de Pedagogía (REDIPE)

June 2014 - Present (9 years 11 months)

Inbound Marketing Specialist

Open International Systems

September 2016 - Present (7 years 8 months)

Graphic Designer

Universidad Autónoma de Occidente

March 2013 - September 2016 (3 years 7 months)

Publishing Manager

Red Iberoamericana de Pedagogía (REDIPE)

September 2011 - December 2013 (2 years 4 months)

Education Highlights

Bachelor of Arts, Graphic Design

Universidad Autónoma de Occidente

January 2003 - September 2010 (7 years 9 months)

Portfolio

www.uao.edu.co

Universidad Autonoma de Occidente

Redipe

Red Iberoamericana de Pedagogía

OPEN

Software for Utility Companies

www.uao.edu.co

Universidad Autonoma de Occidente

Redipe

Red Iberoamericana de Pedagogía

OPEN

Software for Utility Companies

Resume

Marketing Coordinator

Red Iberoamericana de Pedagogía (REDIPE)

June 2014 - Present (9 years 11 months)

REDIPE is a network of Ibero-American teachers, institutions and educational agents.

  • Coordinated the processes of promotion of the different events, services, and publications of the company in a 100% digital environment.
  • Planned, executed and measured the different digital marketing campaigns (social networks advertising, email marketing, and SEO).

Inbound Marketing Specialist

Open International Systems

September 2016 - Present (7 years 8 months)

Open International provides technology solutions, that helps telecommunication and utility service providers meet their goals and implement innovative business strategies.

  • Implemented the digital strategy attracting visitors, generating prospects, and educating customers.
  • Identified clients with high potential to promote their position in the sales funnel.
  • Analyzed the scope of the strategies executed and proposed improvements to evolve constantly.

Graphic Designer

Universidad Autónoma de Occidente

March 2013 - September 2016 (3 years 7 months)

Universidad Autónoma de Occidente is a private higher education institution in Cali, Colombia.

  • LED and executed design processes for different projects, strategies, and institutional campaigns that were conducted in the communications department.
  • Oriented and supervised the graphic mark of the university in all the printed and digital products through the correct use of the graphic elements that compose the Corporative Image Manual.

Publishing Manager

Red Iberoamericana de Pedagogía (REDIPE)

September 2011 - December 2013 (2 years 4 months)

REDIPE is a network of Ibero-American teachers, institutions and educational agents.

  • Directed the process of publishing the company from graphic design, writing edition to ISBN assignment and distribution of libraries.
  • Supervised and created training materials for publishing staff.

Education

Bachelor of Arts, Graphic Design

Universidad Autónoma de Occidente

January 2003 - September 2010 (7 years 9 months)