Jacqueline DeMarco

M Loves M is a Los Angeles and Orange County based fashion and lifestyle blog. 

• Completely managed editorial process, overseeing editorial calendar, writing, editing, and formatting posts in a WordPress based CMS.
• Researched photography assets and created graphics as needed for blog posts, social media marketing, and email marketing.
• Managed all social media and email marketing efforts promoting blog posts and brand partnerships.

• Wrote and edited for publications and brands on a range of topics, from fashion, beauty, health and wellness to finance.
• Created product copies, blog content, social media posts, and customer marketing emails. 
• Clients: Chime, Credit Karma, DepositAccounts, Fundera, Fundbox, LearnVest, Lending Tree, MagnifyMoney, Northwestern Mutual, Student Loan Hero, SoFi, TurboTax, Twine, ValuePenguin, Apartment Therapy, Bloguettes, Bridal Guide, Camille Styles, Career Girl Daily, Create & Cultivate, Coveteur, Dana Point Times, Girlboss Media, Nordstrom, San Clemente Times, Terra Translations, The Capistrano Dispatch, The Everygirl, Squarespace, St. John, Veestro, and XoVain.

Career Contessa is the a career website built inclusively for women.

• Managed all email marketing creation, distribution, and strategy.
• Grew email subscribers by 198%; increased monthly traffic to the company website via email by 584%.
• Managed all social media content creation, distribution, and strategy. Grew the brand’s social audience by 156%.
• Used Google Analytics to improve brand’s reach and sales.
• Oversaw all community engagement for the brand.
• Managed partnerships, giveaways, PR, and influencer relationships to grow audience and reach.
• Researched, edited, and wrote editorial content regarding career and financial topics.
• Worked with clients to create campaigns with custom editorial content, marketing assets, and designs.
• Utilized email, social media, and content marketing to drive e-commerce sales and retain customers.

NFP is an insurance broker and consultant that provides retirement consulting services to various companies.

• Managed the company’s blog and social media channels regarding financial news and insight.
• Worked closely with internal compliance department to ensure accordance with government compliance for all financial content created.
• Created newsletters, email blasts, presentations, memos, and webinars regarding B2B and B2C financial topics.
• Developed B2B sales materials for clients.

• Minor in Digital Art
• GPA: 3.8
• Latin Honors: Cum Laude