Rebecca Jan
Data Analyst

Rebecca Jan

Works at ANZ.
Work with Rebecca Work with a Data Analyst

About

Rebecca Jan is an experienced data professional with over eight years of experience. With a sleuth of tech skills and an analytical mindset, she has worked for notable local Australian brands and multinational companies including MailGuard, Myer, Toyota, and Subaru. As a former senior retail insights analyst for Toyota, she developed customer analytics algorithms and performed datasets analyses to identify buying trends and more. She is proficient in different tools such as DataStage, Google Cloud Platform, JIRA, Tableau, Salesforce CRM, Python, and SQL.

Employment

7 roles
May 2020 - Present 6 years
Data Analytics Consultant
lysei.
  • Provided advisory support on digital and product strategy.
  • Performed critical analysis and feasibility assessment of start-up pitches.
  • Conducted forensic analysis of video and photographic imagery.
  • Redeveloped the e-commerce store on a new platform.
  • Performed UAT of clients' websites and recommendations pack.
Mar 2020 - Apr 2020 1 month
Data Engineer
RACV
  • Audited data and managed defects in JIRA.
  • Created automated tests on transformed data.
  • Supervised the Extract, Transform and Load (ETL) remediation data using DataStage.
  • Developed calculations for remediation tasks.
  • Developed a dynamic reporting tool within Tableau.
  • Performed technical documentation of the auditing process.
Oct 2019 - Mar 2020 5 months
Senior Analyst
MYER
  • Provided advisory support on the organization's analytics and data strategy.
  • Conducted customer value and sentiment analysis.
  • Supervised data warehousing – Extract, Transform, and Load (ETL); and modeling in Google Cloud Platform (GCP).
  • Supervised the development of tools for stakeholders using Tableau.
  • Created a dynamic model for planning and space optimization.
  • Used classification algorithms for segmentation and anomaly detection.
Dec 2017 - Aug 2019 1 year 8 months
Senior Retail Insights Analyst
Toyota Motor Corporation Australia
  • Developed algorithms for customer analytics.
  • Conducted analysis of datasets to prove/disprove hypotheses and identify trends.
  • Supervised data management – cleansing, enrichment, manipulating, and analysis.
  • Performed User Acceptance Testing (UAT) of SAP Business Object reports, and report generation through SAP/SAP Business Objects.
  • Created data visualization of insights using Tableau.
Feb 2017 - Dec 2017 10 months
Business Analyst & Salesforce Manager
MailGuard Pty Ltd
  • Supervised the Content Management System (CMS) and Electronic Direct Marketing (EDM) management via HubSpot.
  • Oversaw data management – cleansing, enrichment, manipulating, and analysis.
  • Reported for Finance, Marketing, and Sales using customer and transactional data.
  • Performed Salesforce administration and architecture.
Dec 2015 - Feb 2017 1 year 2 months
Marketing Analyst
Bombardier Recreational Products
  • Audited data and system processes.
  • Developed Electronic Direct Marketing (EDM), Creative, Direct Marketing (DM), and Point of Sale (POS) assets with agencies
  • Supervised Implementation of social/media monitoring platforms – Meltwater and Percolate.
  • Oversaw LMS implementation, auditing, and support for APAC dealers.
  • Performed marketing and campaign analytics.
  • Reported on warehouse and dealership stock turnover using Cognos.
  • Conducted UAT of software and global site updates – managed in JIRA.
  • Managed websites and assets across three brands for Australia and New Zealand (ANZ) via Adobe Experience Manager (AEM).
  • Conducted media and social analytics (Boolean queries via the Meltwater platform).
Aug 2014 - Dec 2015 1 year 4 months
CRM Executive
Subaru Australia
  • Took note of consumer lifecycle and nurtured stream mapping based on touchpoint rules.
  • Performed data cleansing, extraction, and Management within Customer Relationship Management (CRM) platform.
  • Edited Subaru’s monthly e-Magazine Symmetry.
  • Developed Electronic Direct Marketing (EDM)/Direct Marketing (DM) and deployed it through agencies and Marketo.
  • Ensured compliance with privacy policies and managed the Privacy Officer inbox.
  • Implemented Lead Management System (LMS) AutoGate and Marketo.
  • Reported on lead data, campaign results, and Key Performance Indicator (KPI) tracking.

Education

Mar 2017 - Jul 2020 3 years 4 months
Master of IT, Computing
University of Melbourne
Mar 2010 - Dec 2015 5 years 9 months
Bachelor of Business, Management
University of Technology Sydney

Portfolio

1 item