Work With High Performing Talent On Demand
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Work With High Performing Talent On Demand
Work With Talent
Content Writer
Rochelle Gomez
Content writer, social media specialist, & digital creator.
Rochelle Gomez is a content writer and social media specialist with experience across lifestyle, entertainment, beauty, and travel industries. She has pitched, researched, and wrote short and long-form blogs, reviews, press releases, and social copy for online publications, not-for-profits, and brands. Her clients include JAC Records, Culture Eater, Harper Knows, ReachOut Australia, and National Asthma Council of Australia, among others. Rochelle also has experience in planning social media content calendars and editing photos and videos using programs such as Adobe Lightroom, Final Cut Pro, VSCO, and InShot.
Rochelle Gomez
Content writer, social media specialist, & digital creator.
Content Writer
Rochelle is Available for Projects
Work with RochelleEmployment Highlights
Blog Editor
Independent
December 2015 - Present (8 years 5 months)
Content Writer & Social Media Specialist
Independent
December 2016 - Present (7 years 5 months)
Digital & Social Media Writer
Platinum Media & Communications
February 2020 - June 2020 (5 months)
Junior Social Media Coordinator
Beauty Brand X
June 2019 - January 2020 (8 months)
Education Highlights
BA, Arts Practice & Management
Macquarie University
February 2015 - November 2017 (2 years 10 months)
Portfolio
au.reachout.com
Friendmas Is the New Christmas
InMode Australia
Infinite Possibilities: How Triton Addresses All Skin Types and Tones
Eylure
The Ultimate False Lash Guide to Compliment Every Eye Shape
www.nationalasthma.org.au
The National Asthma Council Australia
www.instagram.com
Harper Knows (@harperknowstravel)
Simplesocialsister
Enter Jeffrey Chans New Era of Synth-pop With Glittery New Single Glow
au.reachout.com
Friendmas Is the New Christmas
InMode Australia
Infinite Possibilities: How Triton Addresses All Skin Types and Tones
Eylure
The Ultimate False Lash Guide to Compliment Every Eye Shape
www.nationalasthma.org.au
The National Asthma Council Australia
www.instagram.com
Harper Knows (@harperknowstravel)
Simplesocialsister
Enter Jeffrey Chans New Era of Synth-pop With Glittery New Single Glow
Resume
Blog Editor
Independent
December 2015 - Present (8 years 5 months)
- Built and managed Simplesocialsister blog.
- Created SEO optimized blog posts to deliver tone of voice and key messaging aligning with audience and brands.
- Planned Instagram calendar capturing and editing high quality photos and videos using programs such as Adobe Lightroom, Final Cut Pro, VSCO, InShot, and more.
- Strategized marketing campaigns and ads while maintaining community growth with over 1,000 followers.
- Assessed CMS platforms from Blogger, WordPress, and Squarespace, curating basic HTML and CSS.
- Collaborated with Event Cinemas (launch of first and largest 4DX cinema in Australia); Live Nation Entertainment (Instagram coverage and blog post review of Taylor Swift Reputation tour in Sydney); MAC Cosmetics (trialling products and creating high quality Instagram Posts and Story).
Content Writer & Social Media Specialist
Independent
December 2016 - Present (7 years 5 months)
- Pitched, researched, and wrote short and long-form blogs, reviews, press releases, and social copy for online publications, not-for-profits, and entertainment clients.
- Brainstormed social media content calendars and marketing strategies across startup companies and entertainment clients.
- Clients: JAC Records, Culture Eater, Harper Knows, ReachOut Australia, and National Asthma Council of Australia, among others.
Digital & Social Media Writer
Platinum Media & Communications
February 2020 - June 2020 (5 months)
Platinum Media & Communications is a collaborative communications agency working within the beauty, luxury, lifestyle, and fashion industries.
- Produced copy from blog posts, social media calendars, ads, marketing collateral, SEO and SEM programs, competitions, website, and EDMs for both B2C and B2B clients, presenting quick turnovers across the agencies beauty, wellness, lifestyle, and technology brands.
- Brands: 26 Deep, BIOEFFECT, BOD Australia, Cynosure, Enervite, Eylure, HASK Australia, InMode, and Lumenis.
Junior Social Media Coordinator
Beauty Brand X
June 2019 - January 2020 (8 months)
Beauty Brand X is a collection of innovative skincare and beauty brands such as ACEOLOGY, BFF, and 25 South.
- Social media and community managed Aceology and BFF Skincare Instagram to source, schedule, and create copy.
- Assisted in social coverage of shoots and activations.
- Built influencer database and managed ongoing relationships.
- Oversaw product stock, customer orders, and inquiries through Shopify and external portals while maintaining positive customer experience.
Education
BA, Arts Practice & Management
Macquarie University
February 2015 - November 2017 (2 years 10 months)
Minor in Media, Technology & Law
Minor in Music