Work With High Performing Talent On Demand
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Work With High Performing Talent On Demand
Work With Talent
Jasmine Williams
Past clients include Spotify, CIBC, H&M, and GoDaddy.
Jasmine Williams is an award-winning writer, content marketer, and social media consultant with over five years' experience developing content strategies, social media marketing campaigns, and marketing copy for a diverse range of clients in the SaaS and HR industries across Canada and abroad. She has created content for world-class brands like Spotify, CIBC, H&M, GoDaddy, Patreon, Unbounce, and Zapier. As a writer and editor, Jasmine has written for several online and print media outlets, including ViewtheVibe, Daily Hive, Notable.ca, Ottawa Life Magazine, Canadian Student Magazine, and Career Options Magazine. She also speaks about social media and personal branding at events like Sunday Showers and the Ontario Library Association’s annual Marketing Think Tank.
Jasmine is Available for Projects
Work with JasmineEmployment Highlights
Writer & Editor
Independent
April 2011 - Present (13 years 1 month)
Content & Social Media Consultant
Independent
June 2018 - Present (5 years 11 months)
Content Strategist
Notable.ca
Social Media & Content Specialist
Futurpreneur Canada
September 2017 - June 2018 (10 months)
Education Highlights
Master of Arts, Media Production
Ryerson University
January 2014 - December 2015 (2 years)
Bachelor of Arts, Journalism
Carleton University
January 2010 - December 2014 (5 years)
Portfolio
Campus Recruitment 360
Introducing the 2016 Talentegg Guide to Canadian Campus Recruitment
Campus Recruitment 360
5 Non-traditional Networking Events Your Talent Pool Will Love
Campus Recruitment 360
How to Build a Better Talent Community in 3 Easy Steps
chchnews
Inside the Story
TalentEgg Career Incubator
The Dreamers: Meet Zahra Siddiqui, Photographer
Campus Recruitment 360
Introducing the 2016 Talentegg Guide to Canadian Campus Recruitment
Campus Recruitment 360
5 Non-traditional Networking Events Your Talent Pool Will Love
Campus Recruitment 360
How to Build a Better Talent Community in 3 Easy Steps
chchnews
Inside the Story
TalentEgg Career Incubator
The Dreamers: Meet Zahra Siddiqui, Photographer
Resume
Writer & Editor
Independent
April 2011 - Present (13 years 1 month)
- Produced content for several online and print media outlets, including ViewtheVibe, Daily Hive, Notable.ca, Ottawa Life Magazine, Canadian Student Magazine, and Career Options Magazine.
- Researched industry-related topics.
Content & Social Media Consultant
Independent
June 2018 - Present (5 years 11 months)
- Crafted website copy, email campaigns, and social media messaging for a wide range of clients.
- Developed custom content marketing strategies.
- Wrote articles for clients that received over 16,000 Unique Page Views.
- Spoke about social media and personal branding at events like Sunday Showers and the Ontario Library Association’s annual Marketing Think Tank. Other speaking engagements include Ryerson University’s Social Ventures Zone, WoodGreen Community Services, and The Tempest.
- Clients: Spotify, CIBC, H&M, GoDaddy, Patreon, Unbounce, and Zapier.
Content Strategist
Notable.ca
Notable is a lifestyle media for young professionals, providing stories about career, leadership, mindfulness, social responsibility, and the news.
- Wrote and edited articles and client editorials, oversaw Notable's Facebook presence, managed the team of freelancers and contributors, and created targeted email blasts and weekly newsletters.
- Helped double the website's organic search traffic by implementing SEO best practices.
- Gained Facebook page by over 1,200 followers to reach a milestone of 60,000 likes.
Social Media & Content Specialist
Futurpreneur Canada
September 2017 - June 2018 (10 months)
Futurpreneur Canada (formerly the Canadian Youth Business Foundation) is the only national, nonprofit organization that provides financing, mentoring, and resources to support aspiring business owners aged 18-39 in the launch and growth of their businesses.
- Managed content channels and social media accounts.
- Wrote and edited content for the company's online publications.
- Increased blog page visitors by 44% and Instagram following by 41%.
Digital Marketing Coordinator
Textbooks for Change
February 2017 - May 2017 (4 months)
Textbooks for Change (T4C) is a B Corp and social venture that provides affordable and accessible educational material to students both locally and abroad.
- Strategized and created digital advertising campaigns across several channels.
- Managed social media accounts and the company website.
- Tripled traffic to the website and increased on-site user engagement.
Education
Master of Arts, Media Production
Ryerson University
January 2014 - December 2015 (2 years)
Bachelor of Arts, Journalism
Carleton University
January 2010 - December 2014 (5 years)
Minor in English & Film.