Work With High Performing Talent On Demand
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Work With High Performing Talent On Demand
Work With Talent
Growth Marketer
Marissa Minichello
Past clients include Honda, Charlotte Russe, and Barbie.
Marissa Minichello has experience helping businesses advertise on digital channels, specializing in direct response and new customer acquisition across YouTube, Facebook, Instagram, Snapchat, Pinterest, Twitter, and LinkedIn. She has expertise in strategy, media budget planning, media buying, creative best practices, and data analysis. As a former account executive for a marketing agency in Chicago, she has managed brands in multiple verticals, including Honda, Charlotte Russe, Barbie, and Health-Ade. At Yelp, she also has developed and executed successful advertising campaigns for various clients.
Marissa Minichello
Past clients include Honda, Charlotte Russe, and Barbie.
Growth Marketer
Marissa is Available for Projects
Work with MarissaEmployment Highlights
Account Director
Strike Social
April 2017 - January 2019 (1 year 10 months)
Account Executive
Strike Social
April 2016 - February 2017 (11 months)
Account Strategist
Strike Social
November 2015 - March 2016 (5 months)
Account Executive
Yelp Inc.
June 2014 - October 2015 (1 year 5 months)
Education Highlights
Bachelor of Science, Marketing
Indiana University
August 2010 - May 2014 (3 years 10 months)
Portfolio
Facebook Ads
Facebook Ads
Resume
Account Director
Strike Social
April 2017 - January 2019 (1 year 10 months)
Strike Social is a company that uses artificial intelligence for online advertising and paid social campaigns through a software as a service (SaaS) model.
- Developed a media strategy for direct response, awareness, and full-funnel client goals.
- Managed $15 million in media spend for Nordstrom’s Trunk Club.
- Directed a global team in Chicago, Krakow, and Manila to execute media projects.
- Trained new team members on digital strategy, social channels, and company processes.
Account Executive
Strike Social
April 2016 - February 2017 (11 months)
Strike Social is a company that uses artificial intelligence for online advertising and paid social campaigns through a software as a service (SaaS) model.
- Oversaw an average of $4 million in media spend per month.
- Managed brands across multiple verticals, including Honda, Charlotte Russe, Barbie, and Health-Ade.
- Provided innovative recommendations to increase brand retention and spend.
Account Strategist
Strike Social
November 2015 - March 2016 (5 months)
Strike Social is a company that uses artificial intelligence for online advertising and paid social campaigns through a software as a service (SaaS) model.
- Managed YouTube, Facebook, and Instagram media buys.
- Executed campaign analysis to guide media recommendations.
- Created strategy plans for YouTube, Facebook, Instagram, Snapchat, Pinterest, Twitter, and LinkedIn.
Account Executive
Yelp Inc.
June 2014 - October 2015 (1 year 5 months)
- Averaged $27,000 in booked revenue quarterly.
- Utilized Salesforce daily to generate prospective advertising clients.
- Executed best sales practices to provide clients with successful advertising campaigns.
Education
Bachelor of Science, Marketing
Indiana University
August 2010 - May 2014 (3 years 10 months)