Emily Saint-Smith
Content Management Writer

Emily Saint-Smith

Specializes in personal finance and investments.

About

Emily Saint-Smith is a content manager with eight years of experience working with multiple clients to build brand voice, content marketing schedules and publishing schedules. She has expertise in finance content specializing in personal finance, life insurance and investments. As a former senior journalist for the financial services magazine Riskinfo, she regularly took on editing tasks for both short-form and long-form articles. Emily also conducted interviews with key figures in the financial sector and reported on industry events.

Employment

7 roles
Jun 2021 - Present 4 years 11 months
Technical Finance Writer
Financial Education Professionals

Researching, writing and editing long-form articles for CPD accreditation. Subject areas include credit regulation, financial advice regulation, and corporate governance.

Apr 2014 - Present 12 years 1 month
Content Manager
Independent
  • Worked with multiple clients to build brand voice, content marketing schedules and publishing schedules. 
  • Helped small businesses to implement blogs, content marketing, and other client communication strategies.
  • Provided services include ghostwriting, content writing and publication, marketing strategy development, and social media management.
Sep 2015 - Present 10 years 8 months
Finance Writer
Independent
  • Created finance content specializing in personal finance and investments. 
  • Wrote about various finance topics, including crypto exchanges, earned wage access, remittance, property technology, the gig economy, insurance, and fintech.
  • Developed finance content for platforms such as websites, email marketing, and blogs.
Sep 2010 - Aug 2015 4 years 11 months
Senior Financial Journalist
Riskinfo

Riskinfo is a news and information service delivering focus and support to financial services professionals.

  • Researched and wrote both online news articles and long-form feature stories for magazine.
  • Conducted interviews with key figures in financial sector.
  • Reported on industry events.
  • Provided editorial input to both online news and magazine. 
Sep 2010 - Mar 2011 6 months
Marketing Specialist
The Institute of Chartered Accountants in Australia
  • Managed the promotion of association's e-learning portal, working closely with the education team.
  • Handled tasks including development and implementation of digital campaigns for specific courses, preparation and delivery of weekly e-newsletters, development of unique brand and design elements to support offer.
  • Acted as marketing team project representative on website redesign program, implementing new platform for promotion of events across all education channels. 
Nov 2009 - Jul 2010 8 months
Marketing Manager
BT Financial Group

BT Financial Group (BTFG) is the wealth management division of the Westpac Group, helping Australians from all backgrounds manage, grow, and protect their money.

  • Worked in a team of four, across four brands (BT, Westpac, St George, and Bank SA), to deliver marketing support for the sale of bancassurance and retail insurance products within the bank and advice distribution channels.
  • Developed the marketing strategy for the BT and Westpac retail insurance offer.
Aug 2007 - Nov 2009 2 years 3 months
Marketing Campaign Manager
ING Sydney
  • Worked in a team of 6 to deliver integrated marketing campaigns to support the sale of ING's retail insurance offer (OneCare).

Education

Sep 1997 - Jun 2000 2 years 9 months
Bachelor of Arts, Theater Studies
Queensland University of Technology (QUT)

Portfolio

18 items