Peter Vey

Dr Smood is an organic food company that operates over 15 organic, contemporary boutique cafes throughout Miami and New York.

• Managed digital marketing initiatives, including content strategy, SEO, and social media marketing.
• Developed and executed various digital marketing campaigns.

Fit Small Business is an online community devoted towards helping entrepreneurs succeed. It provides information to businesses with a local community presence on how to drive customer acquisition using both on and offline channels, manage staff, and handle their finances.

• Pitched journalists daily for features on high DA (over 50) sites; secured link placements on Search Engine Watch, Spark Hire, etc.
• Led editorial content planning meetings; facilitated cross-department discussion to develop over 100 high volume article ideas/month across three verticals.
• Conducted 25 SEO on-page reviews and keyword research per week' analyzed SERPs and keyword data to guide editorial department; approved headers, snippet guidelines, and alt tags.

CadCamNYC is a jewelry studio in NY that produces 3D jewelry designs for designers, custom engagement rings, and jewelry retailers.

• Developed Facebook ad campaigns to boost CTR 6x.
• Managed freelancers to create high quality infographics and animations.
• Implemented SEO strategy to increase organic conversions x3.
• Planned article production to target three different niche markets.
• Built links via guest post partnerships (TrueFacet, The Yes Girls, etc).

HealthiNation is a provider of engaging and informative health video content covering everything from quitting smoking and taking up exercise, to diabetes and multiple sclerosis, as well as more general tips for healthy living. 

• Wrote and scheduled over 20 social posts per day for 250,000 followers.
• Analyzed social engagement and developed data reports to track growth.
• Managed social partnerships and exchanged weekly content.

• Wrote SEO-optimized articles with over 20,000 views.
• Corresponded with sources for quotes and photos.
• Completed content backup, two weeks ahead of schedule.