<ul><li>Helped startups and international companies to implement and develop their digital marketing strategy and brand image.</li><li>Offered services in brand development and management, inbound marketing, social media, community management, CRM, SEO, web design and development, e-reputation development, copywriting, and translation.</li><li>Clients: McAfee, Serco, Talented International, and Talent Cloud Media, among many others.</li></ul>

Digital Marketing Specialist

Approach People Recruitment is an international recruitment agency specialized in recruiting multilingual candidates in sales, IT, finance, customer services, and life sciences.<ul><li>Activated and developed the brand and the online marketing strategy across offices in Europe in English, French, Spanish, and German.</li><li>Created and implemented the annual marketing strategy focusing on digital solutions, including social media, SEO, SEA, and email campaigns.</li><li>Provided community management and copywriting.</li><li>Designed marketing collateral using Adobe Photoshop, Illustrator, and InDesign.</li><li>Created communication and business development tools for recruiters.</li><li>Developed and managed websites (project management, UX, UI, web development, design, copywriting, backend and frontend optimization), including approachpeoplecareers.com and approachpeople.com.</li><li>Conducted web analytics.</li><li>Managed press relations with journalists, key partners, and bloggers.</li><li>Handled internal communication and intranet.</li><li>Provided social recruiting trainings for consultants and onboarding of new recruits.</li></ul>

Digital Marketing Manager

The Secret Lab develops digital products such as websites, apps, software, and other online creatives.<ul><li>Created and implemented the social media strategy of the agency.</li><li>Provided brand development and brand image consulting.</li><li>Developed social media strategies for brands in different markets such as , beauty care, and auto.</li><li>Performed community management, copywriting, data analysis, SEO, and SMO.</li><li>Achieved results including reach of social media posts increased by 615%; interaction on social media posts increased by 342%; engagement rate grew by 194%; clicks on social media posts grew by 137%; visits on the blog through social media increased by 72%; visits on the website through social media increased by 45%; and followers community grew by 35%.</li></ul>

Social Media Junior Consultant

Developed and designed an eBook about recruitment and AI, promoted with a social media campaign for Talented Int to get new leads and promote their expertise.

eBook and Landing Page

Sophie Jacquet

Created and designed social media campaigns for the European space agency to
recruit new employees and improve and modernize the brand image.

Serco Social Media Campaigns

Designed websites for Approach People to attract and recruit employees, promote the culture and benefits of the company, and improve the brand image.

Approach People Recruitment Websites

Activated and developed the brand and the online marketing strategy for Approach People Recruitment which resulted to receiving the 2017 LinkedIn Award for the #6th Most Socially Engaged Staffing Agencies.

2017 LinkedIn Award - #6 Most Socially Engaged Staffing Agencies

Light Up 2day

English (British)

Sophie Jacquet is a digital marketer specializing in brand development and management, inbound marketing, social media, community management, CRM, SEO, web development, and copywriting. She was a digital marketing manager for an international recruitment agency, where she developed the company's brand image and online marketing strategy of all its offices across Europe. Her clients include McAfee and Serco.

Sophie Jacquet

Employment Highlights

Education Highlights

Portfolio

eBook and Landing Page

Serco Social Media Campaigns

Approach People Recruitment Websites

2017 LinkedIn Award - #6 Most Socially Engaged Staffing Agencies

Light Up 2day

eBook and Landing Page

Serco Social Media Campaigns

Approach People Recruitment Websites

2017 LinkedIn Award - #6 Most Socially Engaged Staffing Agencies

Light Up 2day