Chaitanya Gatreddi
Growth Marketer

Chaitanya Gatreddi

Experienced in growth & product marketing, market research, & SEO.

About

Chaitanya Gatreddi is a growth marketer with experience in strategy design and implementation for growth and product marketing. He works as the head of growth for a mobile security SaaS firm, where he leads all marketing operations and growth. At Zen3 Infosolutions, he launched go-to-market strategy for a speech-analytics product, designed a fully automated growth marketing stack, and acquired clients such as Microsoft, Apple, and AT&T with partner marketing. His experience also includes paid acquisition, SEO, product launch, messaging, influencer advertising, and market research.

Employment

4 roles
Aug 2019 - Present 6 years 9 months
Head of Growth
Appknox

Appknox is a mobile security SaaS firm.

  • Managed all marketing operations and growth.
  • Built a marketing team of fresh and experienced hires.
  • Drove inclusion of Appknox in G2 Crowd and Gartner analyst reports to increase footprint.
  • Initiated and developed an alliance of partner networks in the Middle East, Africa, South East Asia, and Australia.
  • Launched security extension in Microsoft Marketplace which is ranked at top 10 security plug-ins globally.
  • Drove a 50x growth in search and lead generation programs.
  • Conceptualized and managed search and paid campaigns with 2x RoI.
  • Generated $1 million plus revenue and increased MRR from $18,000 to $90,000.(2019-20)
  • Generated $1.7 million + revenue and increased MRR from 70K to 150K in 2020-21.(September 21) 
  • Expanded client base to SMB's, Enterprises using Paid acquisition in India ,EMEA and ANZ with 3.5X ROI lifting average deal size by 42%.


Jan 2014 - Present 12 years 4 months
Growth Marketing Consultant
Independent
  • Provided consultancy on growth marketing for over 30 SaaS companies across India, Bay Area, Singapore, Brazil, and Australia.
  • Recommended suggestions for paid acquisition, SEO, product launch, messaging, partner marketing, and influencer advertising.
May 2018 - Aug 2019 1 year 3 months
Head of Product Marketing
Zen3 Infosolutions
  • Handled new product launch and management.
  • Launched GTM for speech-analytics product Sayint.ai.
  • Developed and initiated a funnel strategy to acquire early adopters using LinkedIn outbound and ABM.
  • Acquired clients such as Microsoft, Apple, and AT&T with partner marketing.
  • Designed a fully automated growth marketing stack for outbound marketing experiments.
  • Pushed for inclusion of products in Gartner reports and conferences.
Sep 2017 - May 2018 8 months
Digital Marketing Manager
Darwinbox
  • Handled all digital marketing activities.
  • Activated content marketing with SEO and mobile optimization.
  • Developed and launched a marketing campaign for Chatot generating 20 press mentions and 10,000 footfalls.
  • Managed initial launch for overseas user acquisition, and generated 60% ROAS on monthly basis.

Education

Jan 2018 - Dec 2019 1 year 11 months
Executive Masters (Online Program), Strategic Marketing
University of Cambridge

Portfolio

3 items