Chanelle Burrows

• Helped brands navigate the digital space through digital marketing strategies and solutions.
• Created shareable content that increases brand awareness, revenue, and engagement.
• Content creation, copywiritng, editing and blogging for select clients.
• Developed successful KPI-driven campaigns and activations to maximize social reach and brand advocacy. 
• Clients: Women's Wellness Center, My Future Cloud, Procure Worldwide, Sainsbury's, Compare the Market, E45, Warburtons, Havas Media UK, BBC, Augustinus Bader, Canon, Nickelodeon, Frank PR, Clas Ohlson, Badoo, McCain, UBS, Transmission Roundhouse, Roundhouse, Hive City Legacy, London Fashion Week, Lifeworks.com, AllSaints (fashion and beauty) , New Look, London Fashion Week, Debenhams (fashion, homeware and beauty), Wikipedia, Illamasqua, TPO Mobile, and Middlesex University.

• Managed all social media campaigns, strategy, and influencer outreach for AllSaints channels. 
• Worked with their paid social media agency to increase revenue, traffic, and acquisition. 
• Tasked to assess the digital landscape for innovation and conceptualize plans.

• Devised and executed social media campaigns and strategy for New Look‘s channels. 
• Conceptualized all activations to bolster the brand's content plan per season.
• Created and implemented creative campaigns.
• Developed and managed global social media strategies and accounts.
• Oversaw the ‘Influencer Program‘ from a social media perspective.
• Audited platforms with new strategy, activity, and guidelines.
• Reported to the business on monthly platform and campaign result.

• Solely managed and executed the social media calendar with the help of the social media assistant, including developing content concepts from idea to completion.
• Cultivated a new paid and organic strategy with their agency.
• Executed blogger outreach efforts for social alongside the PR team.
• Managed the social media assistant who handled day to day content.

The People's Operator (TPO) is a cause-based commercial mobile virtual network operator with a strategy of acquiring customers through viral networking and online communities.

• Worked closely with the head of UK and brand marketing team.
• Managed the growth of the brand’s UK and US social media presence, handling everything from social campaigns to editorial content. 
• Handled a team of three.

Illamasqua is a British beauty cosmetics brand.

• Handled the customer service team of three.
• Managed social media marketing for their school in the UK and Thailand.

• Created, curated, and managed all organic and paid published content on Twitter, Facebook, and Instagram.
• Developed content for their app and website for North London Literary Festival.