Cheech Foo

Ignite Search is a high-performance digital marketing agency, focusing primarily on search engine optimization as well as paid search, analytics optimization, and conversion rate optimization.

• Helped individuals and organizations build, improve, and protect their brand online.
• Generated traffic, leads, and sales for businesses across the Asia Pacific region.
• Finalist for Small Business Champions 2018 - Information Technology Category and 24th Belmont & Western Australian Small Business Awards 2017.
• Clients: Huggies, Commonwealth Bank, Accumax Global, Lonely Planet and Cedar Woods Properties.

Ignite China helps businesses, whether based in Australia or from other countries to market into China and the overseas Chinese.

• Promoted brands with Baidu pay per click (PPC), Chinese social media ads, Weibo ads and WeChat ads.
• Offered Chinese SEO, Weibo and WeChat social media services and even Chinese websites, including design, translation, and hosting solutions optimized for access in China.
• Finalist for 24th Belmont & Western Australian Small Business Awards 2017.
• Clients: Piara Central, Emerald Park Private Estate, Cedar Woods Properties, Lonely Planet and Vibe Hotels.

White Chalk Road is a Google Premier Partner and boutique marketing agency specializing in SEO, search marketing, advertising, and marketing automation.

• Delivered technical website optimization, coordinated the creation and submission of website content and built online community and back links.
• Determined the effectiveness of Internet marketing campaigns and maintained ongoing contact with clients on the progress of the projects.
• Monitored projects from inception to completion and collaborated with team members to accomplish SEO goals.

• Managed key client accounts in the complete team delivery of online marketing services.
• Managed external outsourcing relationships and created strategies for business development.
• Developed online marketing strategy and planning.
• Managed employee recruitment, induction and continuous team training optimization of core business processes.

Bruce Clay, Inc. is an award-winning global digital marketing agency providing ethical search engine optimization services, consulting, and training.

• Involved in the complete delivery process of SEO, CRO, and SMO services.
• Contributed to top ranking, traffic, and a positive return on investment for high traffic enterprise level clients.
• Managed client relationships with team management experience.
• Managed stakeholders from manager to C-level and across multiple third-party agencies by delivering PPC support, web development, UX, copywriting, media and PR to name a few.

YAD-BLIAWA is a group of youth who are not necessarily Buddhists but have an interest in learning more about Buddhism and life. 

• Supervised promotions and advertising for the Buddha Birthday Festival 2009, and directed the development and promotion of the now defunct event website www.bbfperth.com.au. The event attracted over 20,000 patrons.
• Dealt with conflict resolution, group training and public relations with various levels of client groups.
• Was responsible for the management of substantial funds of the group.

Kitchen Direct (now merged with Kitchen Warehouse) is a kitchenware retailer with 13 large format stores across Australia and an international online store.

• Managed product content with strong detail and focus on the site and liaised with suppliers and internal staff to solve challenges.
• Worked with one of the largest kitchenware e-commerce firms in Australia with a turnover of more than $6 million.
• Developed complex product management through the Netsuite content management system, link building strategies, SEO article writing and competitor analysis.