Work With High Performing Talents On Demand

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Work With High Performing Talents On Demand

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Giovanni Segar

Giovanni Segar

Specializes in email & mobile app marketing.

Giovanni Segar is a marketing professional and public speaking coach with extensive experience in email and mobile app marketing, copywriting, funnel building, and video editing and production. He currently works as the manager of email and mobile marketing for a technology platform, developing a marketing strategy for six mobile apps while improving product launch revenue. Giovanni is also proficient in WordPress sites, marketing analytics and interpretation (SQL, Excel, Google Analytics), HTML, CSS, MailChimp, and workflow automation (Autohotkey and Python).

Digital Marketing
Illustrator
Adobe Photoshop
HTML
SQL
CSS
MailChimp
Python
Market Research
Public Relations
Email Marketing
Facebook Marketing
Google Analytics
Marketing Strategy
Public Speaking
Social Media Marketing
Video Editing
Video Production
Copywriting
WordPress
Mobile App Marketing
Giovanni Segar

Giovanni Segar

Specializes in email & mobile app marketing.

Giovanni is Available for Projects

Work with Giovanni

Employment Highlights

Manager, Email & Mobile Marketing

Faithlife

November 2018 - Present (2 years 1 month)

Head of Marketing

Speak it to Book

December 2017 - Present (3 years)

Mobile Marketing Manager

Faithlife

June 2017 - November 2018 (1 year 5 months)

Education Highlights

Bachelor of Arts

Western Washington University

January 2015 - December 2017 (3 years 11 months)

Resume

Manager, Email & Mobile Marketing

Faithlife

November 2018 - Present (2 years 1 month)

Faithlife Corporation publishes and creates electronic tools and resources for Bible study.

  • Managed email marketing strategy and six mobile apps.
  • Used email personalization to improve product launch revenue by over 20% on a mature product.
  • Implemented time-saving processes to replace the old ones.
  • Increased revenue YoY by 10-20% while reducing email volume by over 50%.

Head of Marketing

Speak it to Book

December 2017 - Present (3 years)

Speak It To Book is a publishing company in Bellingham, WA.

  • Built funnels for high-ticket ghostwriting sales.
  • Set up analytics at every step of the funnel.
  • Managed all of the advertising and content creation.
  • Built successful funnels for authors that gave them free leads.

Mobile Marketing Manager

Faithlife

June 2017 - November 2018 (1 year 5 months)

Faithlife Corporation publishes and creates electronic tools and resources for Bible study.

  • Managed marketing strategy for six apps.
  • Doubled in-app revenue on a mature product.
  • Used data analysis to prove the profitability of advertising and increased downloads by more than 3x.
  • Increased organic rankings by over 50%.

Education

Bachelor of Arts, Marketing

Western Washington University

January 2015 - December 2017 (3 years 11 months)

  • Graduated Magna Cum Laude (3.90 GPA).