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Riccardo Dondi

Riccardo Dondi

Digital Marketer

Handled Deloitte, Amplifon, Ducati & Accenture accounts.

Riccardo Dondi is a strategic and highly creative senior growth marketing and communications executive with over 12 years of in-depth experience with managing both B2B and B2C companies, including e-commerce, Software-as-a-Service, and startups. He has consulted on innovation, startup and product launch, and growth for big corporate companies such as Unicredit, Deloitte, Amplifon, Ducati, and Accenture. His expertise also includes managing large volumes of data with various tools like Google Analytics, Google AdWords, Google Tag Manager, Facebook Ads, and Google Search Console.

Growth Marketing
Growth Hacking
Communications
B2B Marketing
B2C Marketing
E-Commerce Marketing
Startup
SaaS
Innovation
Product Launch
Inbound Marketing
Outbound Sales
Brand Positioning
Brand Management
Marketing Collateral
Social Media Management
Public Relations
Press Releases
Analyst Relations
Business Model Transformation
Lead Generation
Google Analytics
Google AdWords
Google Tag Manager
Facebook Ads
Google Adwords Search
A/B Testing
Riccardo Dondi

Riccardo Dondi

Handled Deloitte, Amplifon, Ducati & Accenture accounts.

Digital Marketer

Riccardo is Available for Projects

Work with Riccardo

Employment Highlights

Growth Hacker

Independent

January 2016 - Present (5 years 5 months)

Data Marketing Lead & Growth Hacker

Evensi Inc.

November 2017 - Present (3 years 7 months)

Head of Innovation

Simbiosity

June 2016 - November 2017 (1 year 5 months)

Head of Digital

Canali & C.

January 2015 - June 2016 (1 year 5 months)

1 More Entries

Education Highlights

Startup Business Management

SDA Bocconi

January 2011 - December 2012 (1 year 11 months)

Master of Science

University of Bologna, Italy

January 2003 - December 2006 (3 years 11 months)

Bachelor of Science

University of Pavia, Italy

January 2000 - December 2003 (3 years 11 months)

Portfolio

business.evensi.com

Evensi Business

www.stirapp.it

App and Website for Stirapp

GDPR Sentinel

GDPR Sentinel - Software per GDPR Aziende

business.evensi.com

Evensi Business

www.stirapp.it

App and Website for Stirapp

GDPR Sentinel

GDPR Sentinel - Software per GDPR Aziende

Resume

Growth Hacker

Independent

January 2016 - Present (5 years 5 months)

Riccardo has experience managing both B2B and B2C companies, including e-commerce, Software-as-a-Service, and startups.


As a growth and innovation consultant for Brainiac Cloud:

  • Provided strategic consultancy for the launch of a machine learning platform, www.brainiaccloud.ai.

As a growth and innovation consultant for Stirapp: 

  • Helped the startup Stirapp.it start an MVP product, expand to ten cities, and collect crowdfunding of €200,000. 

As a growth and innovation consultant for Baboul: 

  • Provided strategic consultancy for the implementation of a mobile and web app, www.baboul.it.

Data Marketing Lead & Growth Hacker

Evensi Inc.

November 2017 - Present (3 years 7 months)

Evensi offers a platform to promote events on all the major advertising channels simultaneously. 

  • Provided direct support to the CEO in analysis data and making business decisions.
  • Delivered growth results using funnel optimization strategies, A/B testing, and implementing new services such as chatbot automation for interactive advertising, artificial intelligence-powered SEO and SEM, automatic ads, API-centric marketing, predictive lead generation, scraping robots, and data analysis.
  • Managed large volumes of data with various tools like Google Analytics, Google AdWords, Google Tag Manager, Facebook Ads, and Google Search Console.
  • Increased monthly traffic, including six million unique users; 100,000 events added each day, more than 50,000 emails sent each day, and revenue over 200% YoY.

Head of Innovation

Simbiosity

June 2016 - November 2017 (1 year 5 months)

Simbiosity is a consultancy agency dealing with innovation and startups in Italy.

  • Worked with a team of five people; in charge of scouting and research for innovation ventures. 
  • Managed the design and management of a qualified database by scouting, mapping, and evaluating over 16,000 innovative startups in Italy, classified by technology trends such as AI, blockchain, cloud, and fintech.
  • Clients: Accenture, Deloitte, Amplifon, Banca Generali, Unicredit, Prometeia, OTB (Diesel), Ducati, BNP Paribas, UBI, and many more.

Head of Digital

Canali & C.

January 2015 - June 2016 (1 year 5 months)

Canali & C is a marketing and integrated communication agency, offering services, including strategic consulting during the product full life-cycle, integrated communication plans, media planning, promotions, events, unconventional, internet, and new media.

  • Managed P&L of the digital department of the agency, including lead generation and new customer acquisition.
  • Developed team revenue growth from 220,000 to 1.1 million (400% increase) in 12 months and team growth from six people to 12.
  • Extended the overall community of Facebook fans to over 1 million.
  • Managed the development of 24 websites and four mobile apps in 12 months.
  • Worked with main customers in the retail industry and shopping malls such as Auchan, Gruppo Percassi (Kiko, Starbucks, Oriocenter), Coop, and Ikea Centers.

Growth Marketing Manager

Hivejobs

January 2012 - January 2015 (3 years)

Hivejobs is a young Italian company that introduced a highly innovative recruiting system.

  • Managed startup marketing phase for Hivejobs (hired as employee N. 2). Full management of the marketing strategy, including B2B events promotions in Italy and advertising campaigns.
  • Oversaw marketing budget of €600,000, of which about half for online campaigns, including AdWords, Facebook, lead generation, landing page creation, online webinars, and online events.
  • Handled the lead generation and pre-sales team; 20,000 sales leads generated from Italian and UK companies; increased trend in 2015 such as one new customer every 16 hours; and increased growth to 800,000 revenue and reached breakeven.
  • Managed growth strategies for SEO, SEM, social media, email marketing, and events.

Education

Startup Business Management, -

SDA Bocconi

January 2011 - December 2012 (1 year 11 months)

Master of Science, Symbolic Systems

University of Bologna, Italy

January 2003 - December 2006 (3 years 11 months)

  • Earned Grade: 110/110 with merit.

Bachelor of Science, Digital Communication

University of Pavia, Italy

January 2000 - December 2003 (3 years 11 months)

  • Received Grade: 110/110 with merit.