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Samuel Ng

Samuel Ng

Email Marketing Expert

Certified email marketing & content marketing specialist.

Samuel Ng is a digital marketer specializing in email marketing, content marketing strategy, landing page copywriting, and lead generation for B2B, tech, and medical industries. At Elsevier Singapore, he has initiated both paid and organic search engine marketing campaigns and trained the APAC team in using tools such as Google Ads, Google Analytics, and their custom email marketing software. As a certified email marketing and content marketing specialist, he also has expertise in creating email campaigns and repositioning products by writing sales messages, press releases, blog posts, articles, and emails.

Digital Marketing
Email Marketing
Inbound Marketing
Lead Generation
Marketing Automation
Copywriting
Content Marketing
Social Media Marketing
Landing Pages
Market Research
Web Analytics
Project Management
Growth Hacking
Storytelling
PPC
Facebook Ads
Google Ads
Analytics
CRM
SEM
Samuel Ng

Samuel Ng

Certified email marketing & content marketing specialist.

Email Marketing Expert

Samuel is Available for Projects

Work with Samuel

Employment Highlights

Digital Marketer

Independent

July 2010 - Present (11 years 2 months)

Database Marketing Executive

Elsevier (Singapore) Pte Ltd

January 2010 - July 2010 (6 months)

Web Marketing Executive

Kezooki Pte Ltd

July 2006 - December 2009 (3 years 5 months)

Program Consultant

Adam Khoo Learning Technologies Pte Ltd

January 2005 - June 2006 (1 year 5 months)

Education Highlights

Professional Diploma, Digital Marketing

Lithan Academy

January 2018 - December 2018 (11 months)

Diploma, Chemical Engineering

Singapore Polytechnic

January 2001 - December 2001 (11 months)

Portfolio

credly.com

Certified Email Marketing Specialist

credly.com

Certified Content Marketing Specialist

credly.com

Certified Email Marketing Specialist

credly.com

Certified Content Marketing Specialist

Resume

Digital Marketer

Independent

July 2010 - Present (11 years 2 months)

  • Provided lead generation service for local clients, managed marketing campaigns and crafted high converting ad creatives and landing pages.
  • Improved sales process for clients with a mix of creative strategy, automation software, and outsourcing.

Database Marketing Executive

Elsevier (Singapore) Pte Ltd

January 2010 - July 2010 (6 months)

  • Initiated both paid and organic search engine marketing campaigns and monitor them regularly. 
  • Trained people in the Asia Pacific region to use tools such as Google Ads, Google Analytics, and their custom email marketing software. 
  • Prepared monthly reports for the entire region, which included email marketing statistics, web analytics, and various industry best practices. 

Web Marketing Executive

Kezooki Pte Ltd

July 2006 - December 2009 (3 years 5 months)

Kezooki is the online marketing company for the social enterprise group, Zentrillion Group Pte Ltd.

  • Repositioned all the products by writing the sales messages, press releases, blog posts, articles, and emails. 
  • Conducted extensive marketing tests and the conversions improved gradually over time. Google Analytics time-consuming for traffic analysis. 
  • Utilized paid traffic to build a loyal list of email subscribers. Initiated email campaigns to cross-sell other relevant offers. 
  • Helped to create new audio products and promote them to in-house email subscribers successfully.
  • Project managed and outsourced strategies to automate many recurring and time-consuming tasks. 
  • Started with limited resources but was able to build the entire business up from scratch. 

Program Consultant

Adam Khoo Learning Technologies Pte Ltd

January 2005 - June 2006 (1 year 5 months)

Adam Khoo Learning Technologies is a training and education company in Singapore.

  • Handled follow up calls over the phone to convert prospects into buyers.
  • Closed sales transactions in person during preview seminars.
  • Obtained interested referrals from clients and prospects.
  • Managed direct marketing through the internet and direct mail.
  • Created presentation speech to more than 100 people weekly.
  • Brought new and referral business of over $200,000.00.
  • Served a clientele of professionals, executives, entrepreneurs, and parents.

Education

Professional Diploma, Digital Marketing

Lithan Academy

January 2018 - December 2018 (11 months)

Diploma, Chemical Engineering

Singapore Polytechnic

January 2001 - December 2001 (11 months)