Work With High Performing Talent On Demand
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Work With High Performing Talent On Demand
Work With Talent
Copywriter
Srinath Mogeri
Past clients include Volkswagen, McDonald's, and Toyota.
Srinath Mogeri is a creative director and copywriter with the skillsets ranging from traditional advertising to web and social content, blog articles, and tone-of-voice documents. In a career spanning 20 years and five continents, he had the privilege of creating transformational work for global brands, some of which have been recognized at award shows such as Cannes, D&AD, One Show, and Clio. His past clients include Volkswagen, Westpac, McDonald's, Barclaycard, Toyota, Commonwealth Bank of Australia, and Philips Avant.
Srinath is Available for Projects
Work with SrinathEmployment Highlights
Copywriter & Creative Director
Independent
January 2016 - Present (9 years)
Creative Group Head
M&C Saatchi, Sydney
August 2011 - December 2015 (4 years 5 months)
Creative Director
JWT, Nairobi
April 2011 - August 2011 (5 months)
Senior Copywriter
Whybin TBWA, Sydney
July 2007 - April 2011 (3 years 10 months)
Education Highlights
Bachelor of Technology, Electrical Engineering
Indian Institute of Technology, Madras
Portfolio
Srinath Mogeri
Harris Coffee
Srinath Mogeri
ING Direct
Srinath Mogeri
Bee Bowen
Srinath Mogeri
Neeve Research
Srinath Mogeri
World Press Photo
Srinath Mogeri
Victoria Secret
Srinath Mogeri
Harris Coffee
Srinath Mogeri
ING Direct
Srinath Mogeri
Bee Bowen
Srinath Mogeri
Neeve Research
Srinath Mogeri
World Press Photo
Srinath Mogeri
Victoria Secret
Resume
Copywriter & Creative Director
Independent
January 2016 - Present (9 years)
- Provided creative direction for the ‘Always on’ digital campaign for Qantas US.
- Worked with DDB Sydney, involved in the launch of McDonald’s Chicken Tenders and the Westpac Live App.
- Collaborated with the Commonwealth Bank and managed a small team of content writers to develop their business banking webpages.
- Clients: Volkswagen, Westpac, McDonald's, Barclaycard, Toyota, Commonwealth Bank of Australia, and Philips Avant.
Creative Group Head
M&C Saatchi, Sydney
August 2011 - December 2015 (4 years 5 months)
- Provided creative leadership on the Optus Broadband account.
- Worked under the ECD, tasked with delivering world-class ideas, presenting them to clients, and supervising production.
- Managed two junior and one midlevel team and was responsible for their creative output.
- Provided mentoring for agency interns.
- Clients: Optus, Commonwealth Bank of Australia, National Road Motorists Association (NRMA), and Lexus.
- Won several awards, including 2015 One Show Bronze (Design) and 2015 Australian Award Bronze (Outdoor).
Creative Director
JWT, Nairobi
April 2011 - August 2011 (5 months)
- Provided cover for a creative director who was on a 3-month extended medical leave.
- Relaunched the Safaricom brand and created a CSR campaign that gained worldwide attention.
- Mentored four junior to midlevel teams.
Senior Copywriter
Whybin TBWA, Sydney
July 2007 - April 2011 (3 years 10 months)
- Worked with an art director to generate world-class ideas for agency clients. Was also responsible for client presentations and supervising production.
- Nominated by the agency for tutoring and mentoring AWARD school, a school for people wanting to get into the industry.
- Won several awards, including Cannes 2009 Direct Lion Finalist, Cannes 2009 Promo Lion Finalist, One Show 2009 Merit Direct, and Clio 2009 Finalist Integrated.
- Clients: Fairfax, Mars (Pedigree and Optimum), Visa, GSK (Nicabate), NRMA (National Bank of Australia), Goodman Fielder, E-bay, Country Energy, Shangri-La, St George Bank, and NAB Trade.
Senior Copywriter
George Patterson Y&R Sydney
October 2006 - June 2007 (9 months)
George Patterson Y&R, rebranded as Y&R ANZ, is an Australasian advertising agency specialized in strategy, creativity, and technology.
- Worked with an art director to generate world-class ideas for agency clients. Was also responsible for client presentations and supervising production.
- Clients: Fosters, Arnotts, Cadbury Schweppes, News Limited, and Telstra.
Education
Bachelor of Technology, Electrical Engineering
Indian Institute of Technology, Madras