Optics Consulting is a creative digital marketing agency that elevates B2B + B2C storytelling of brands in a range of industries.

As a marketing consultant for Alexia Anastacio:

• Created content strategies that increased Anastasio’s engagement from 1.5% to 2.5%.
• Developed social media management to publicize events resulted in Anastasio’s meetup group growing from 25 in February to over 1,000 by May.

As a marketing consultant for Bway 7 Productions:

• Strategized content and budget for a month-long Facebook campaign to publicize premiere at TCL Chinese Theatre.
• Strategized content for campaign.

As a marketing consultant for Keep Fit Junkie:

• Applied inclusive content creation to Instagram management, growing account from 0 followers to 2K followers, 0% engagement to 2% organically in three months.

As a marketing consultant for Lou Von Pierre:

• Scouted talent and location for campaign photoshoot.
• Led the creative team for a campaign photoshoot.
• Built Instagram account from 0 followers to 500 followers in less than two months.

As a marketing consultant for Sports and Spine Rehabilitation Center:

• Identified and made contact with potential partners as a means to increase business.
• Led interactions to over 40 meetings scheduled with doctors and specialists within their target group.

As a marketing consultant for Transportation Network:

• Managed budget, contacts for month-long Indeed campaign.
• Provided branding and marketing strategy to CEO for company hiring event.

Bra-sériē is a designer bra straps brand.

• Consulted on social media growth and strategy for developing an influencer brand ambassador program.
• Established marketing tracking methods. 

Lightbox is the only jewelry brand to source lab-grown diamonds from De Beers Group's Element Six business, a world leader in lab-grown diamond technology for more than 50 years.

• Created written and visual content for Lightbox Blog.
• Increased brand awareness amongst the target market through 3-day pop-up at Westfield Century City.

2BPR is a full-service boutique communications firm specializing in travel and lifestyle clients.

• Managed content calendar across Facebook, Instagram, and Twitter for 2BPR accounts, showcasing luxury hospitality clients Anantara Resort & Spas, Avani Hotels, Kamalame Cay, L’Adresse NYC, and Micato Safaris.
• Built and managed content database for press releases, fact sheets, and property photos.

Boston Park Plaza and Taj Boston are luxurious hotels in Boston, MA.

• Strategized influencer outreach for hotel events.
• Created fact sheets, history profiles, and press releases.