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Karolina Kurcwald

Karolina Kurcwald

Copywriter for SaaS, tech, and purpose-led brands.

Karolina Kurcwald specializes in copywriting for SaaS and tech companies with experience in fashion, lifestyle, and education. She has expertise in creating all kinds of marketing copy, from websites, landing pages, and emails to blog content, ebooks, and brand voice guidelines. Some of the companies she has written for are an all-in-one online marketing platform, an event management platform, a webinar platform, software houses, a game reward engine, and a programmatic audio advertising platform. Her past clients include GetResponse, ClickMeeting, Monterail, Monetizr.io, Codility, Handsontable, Asper Brothers, AdTonos.

B2B Tech Content
Copywriting
SaaS Content
Technology Content
Marketing Copy
Web Copywriting
Landing Pages
Email Copywriting
Blog Writing
eBook Writing
Branding
Fashion Content
Lifestyle Content
Education Content
Social Media Marketing
Digital Marketing
Public Relations
Email Marketing
Content Marketing
Content Strategy
Content Development
Karolina Kurcwald

Karolina Kurcwald

Copywriter for SaaS, tech, and purpose-led brands.

Karolina is Available for Projects

Work with Karolina

Employment Highlights

Copywriter

Independent

September 2009 - Present (14 years 6 months)

Chief Wordsmith

GetResponse

November 2016 - September 2019 (2 years 11 months)

Head of Social Media & Content Marketing

GetResponse

August 2010 - November 2016 (6 years 4 months)

Senior Project Manager

Young Digital Planet

March 2006 - February 2010 (4 years)

Education Highlights

Post Graduate Studies, Literary Translation

Jagiellonian University

January 2004 - June 2005 (1 year 6 months)

Master of Arts, English

University of Gdansk

January 1999 - June 2004 (5 years 6 months)

Portfolio

Software House from Poland - ASPER BROTHERS

PropTech – What Is It? See Examples of Tech Transforming in Real Estate Industry

www.monterail.com

8 HR Tech Trends That Will Influence Your Business in 2020

www.monterail.com

Why You Need Prototyping in Your Software Development

www.monterail.com

5 Rules for Clarity in Data Visualization

www.monterail.com

The Ultimate List: 75+ HR Tech Software Tools for Your Business

Marketing Insider Group

Can Automated Emails Be Personal?

Software House from Poland - ASPER BROTHERS

PropTech – What Is It? See Examples of Tech Transforming in Real Estate Industry

www.monterail.com

8 HR Tech Trends That Will Influence Your Business in 2020

www.monterail.com

Why You Need Prototyping in Your Software Development

www.monterail.com

5 Rules for Clarity in Data Visualization

www.monterail.com

The Ultimate List: 75+ HR Tech Software Tools for Your Business

Marketing Insider Group

Can Automated Emails Be Personal?

Resume

Copywriter

Independent

September 2009 - Present (14 years 6 months)

  • Wrote for SaaS and tech companies as well as fashion, lifestyle, and education industries.
  • Created all kinds of marketing copy, from websites, landing pages, and emails to blog content, ebooks, and brand voice guidelines.
  • Wrote for are an all-in-one online marketing platform, an event management platform, a webinar platform, software houses, a game reward engine, and a programmatic audio advertising platform.
  • Clients: GetResponse, ClickMeeting, Monterail, evenea, Monetizr.io, Crane, LPP, Handsontable, Asper Brothers, AdTonos, and Personalpr.

Chief Wordsmith

GetResponse

November 2016 - September 2019 (2 years 11 months)

GetResponse is an all-in-one online marketing platform that helps users create content, boost sales, and increase traffic to their websites.

  • Created and edited marketing copy.
  • Supervised the work of external copywriters.
  • Oversaw all marketing copy in English.
  • Defined the brand voice and made sure all marketing copy followed it across channels. 

Head of Social Media & Content Marketing

GetResponse

August 2010 - November 2016 (6 years 4 months)

GetResponse is an all-in-one online marketing platform that helps users create content, boost sales, and increase traffic to their websites.

  • Built and managed the brand’s social media communication. 
  • Managed a team of content marketers.
  • Created a content marketing and social media strategy.
  • Planned and executed content marketing campaigns nominated for the Content Marketing Institute’s Content Marketing Awards.

Senior Project Manager

Young Digital Planet

March 2006 - February 2010 (4 years)

Young Digital Planet is an e-learning company that covers all dimensions of education, including education content, delivery platforms and publishing technologies, and products that support children and adults with special needs.

  • Managed projects creating language learning software for major British educational publishers like Oxford University Press, Cambridge University Press, and Macmillan Education.
  • Worked with the team in creating digital versions of popular ESL handbooks used all over the world.

Education

Post Graduate Studies, Literary Translation

Jagiellonian University

January 2004 - June 2005 (1 year 6 months)

Master of Arts, English

University of Gdansk

January 1999 - June 2004 (5 years 6 months)