Sarah Davis is a Social Media and Marketing Consultant with experience delivering paid and organic strategies for global brands. She specialises in social media management, paid social advertising, and content creation, helping businesses engage audiences and drive measurable growth. Her career spans agency roles at Ogilvy UK and OMD UK, where she created award-nominated campaigns for Amnesty International, HSBC, Philips, and Inmarsat, and led paid social for Boots, easyJet, Heinz, PepsiCo, and Weight Watchers. She has also managed social media in-house for Teletext Holidays and Holiday Extras, and since 2018 has consulted independently for clients in the health, fitness, wellness, and travel sectors, achieving industry-leading ROI and engagement results.

Helena Duro has over five years of campaign management experience with extensive skills in planning and strategy, content marketing, communications, SEO, social media, events, copywriting, and PR. As a content marketing specialist, she has worked with various clients to develop and implement content strategies, content calendars across all marketing channels, and social media strategies with a primary focus on LinkedIn, Facebook, Instagram, and Pinterest. At PA Consulting, she has planned and delivered key marketing campaigns in conjunction with account managers. Elena is also proficient in Adobe Photoshop, InDesign, WordPress, MailChimp, Webex, Sitecore, Salesforce, and HTML/CSS.

Daniel Kelly is an SEO expert with experience in developing and implementing SEO strategies for a variety of well-known UK brands, having worked with agencies such as OMD and Starcom. At PHD Media UK, he managed the search strategy and execution on several clients, including Volkswagen Group, The Guardian, Sainsbury’s, and Warner Bros. He also has worked on SEO technical tasks for on and off-page activity for Honda Nordic and Baltic markets. His expertise includes content strategy, affiliate marketing, digital strategy, website management, CMS, native advertising, reputation management, social media, marketing automation, email marketing, and client relations.