Paula Rodgers is a B2B, tech-savvy marketer with 20 years of IT marketing experience, having worked with global technology companies such as IBM, HP, Vodafone, and Microsoft. At Dynatrace, she was responsible for setting strategic direction, driving regional marketing outbound/inbound strategy, PR and strategic programs, and building customer advocacy in Asia-Pacific and Japan (APJ). Her past clients also include Dell, Docker, Endace, and PagerDuty.

Paul Trushin is a seasoned Marketo certified expert with over eight years of experience in marketing automation (Marketo and Pardot), web development, and B2B/B2C online marketing. As a marketing automation architect, he specializes in building automation flows from the ground up, delivering responsive Marketo email and landing page templates, and developing custom integrations utilizing Marketo SOAP and REST APIs for WordPress, SugarCRM, and other software. His clients include Amazon, SmartRecruiters, Elastic, ABILITY Network, Webinar.ru, WhereScape, and OpenX.

Anthony Young has 15 years of experience across different aspects of digital marketing, including search engine optimization, landing page optimization, content optimization, integrated PPC, paid search campaigns, organic search engine marketing, and marketing automation. At SnapLogic, he developed and implemented an online acquisition strategy that utilized content marketing, SEO, SEM, and social media marketing to reach SnapLogic's enterprise-level audience. He also has conducted SEO work for companies such as MTV, NewsCorp, Goby.com, Diapers.com, and large e-commerce sites, as well as several nonprofits.

Kathryn Collins is a senior marketing operations leader with nearly a decade of experience managing global marketing automation, CRM, and analytics programs across technology, consulting, and consumer sectors. At Expedia Group, she has spent the last five years overseeing Marketo and Salesforce operations, driving data hygiene, transformation, and enhancement projects, while building analytics dashboards to optimize campaign performance and improve conversion benchmarks. Her consulting background at Squiz and CACI showcases her expertise in Marketo implementations, lifecycle strategy, lead generation, and ROI-focused automation solutions, where she delivered measurable revenue impact and grew marketing contribution by over 3,500%. Kathryn is also skilled in stakeholder management, process standardization, and training, having enabled marketing teams through workshops, documentation, and scalable program design.

David Sayce has over 20 years of experience in digital marketing across B2B, B2C, and D2C areas. He has worked with startups, small businesses, and large enterprises within industries such as arts and media, e-commerce, finance, legal services, luxury and HNWI, SaaS, and member services. As a former head of digital at Ince & Co, he was accountable for the firm's international digital profile, including external website, mobile apps, SEO, and social media programs. David is also experienced with tools like SEMrush, Moz, Sitebulb, Screaming Frog, OnCrawl, Google Analytics, Search Console, MailChimp, and Campaign Monitor.

Dawn DiLorenzo is a lead generation strategist with over 14 years of experience in higher education, software, real estate and financial services industries. With her expertise in developing complex demand and lead generation campaigns, she has successfully increased leads for various companies including DocStar, Valogix LLC, and Blasch Precision Ceramics. She has also worked with various clients on website revamping with various SEO techniques across all web assets to improve visitor conversion rates and search engine results placement. Dawn also loves helping businesses and its people through email, content and SEO strategies that drive prospects to become leads.

David Gabriel is a marketing consultant specializing in account-based marketing. With over five years of experience in creating and executing marketing strategies and tactics, he has worked for various midmarket and Fortune 1000 B2B enterprise companies such as Autodesk, Broadridge, and Bunzl. He excels in creating innovative plans, identifying issues, developing solutions, selling ideas, and leading projects to increase demand generation and revenue growth. David is also highly proficient in using powerful marketing automation software including Marketo and Salesforce.

With over seven years of experience in marketing technology, Iraj Khaliqi specializes in Marketo and Salesforce integration. He previously worked for a cloud security automation company, where he leveraged Salesforce, Marketo, and AppExchange products. At Mimecast, he has designed, implemented, and executed marketing campaigns for its offices in the UK, South Africa, Germany, and Benelux regions. He has also worked as a marketing automation specialist for Oracle Dyn and Scribe Software, producing and improving marketing campaigns and programs using Marketo and Salesforce.