Raymond Sam is a demand generation and growth specialist with over a decade of experience working with B2B companies of various industries and sizes. He has experience in all manners of growth channels focusing on SEM, paid social, content marketing, SEO, CRO, and direct mail. At Wave Financial, he established and grew the demand generation program which improved top of funnel acquisition during his tenure in the company. Raymond is also well-versed with marketing automation and CRM tools, and a Salesforce Pardot Consultant Certified.

Floris Westerik has over six years of partner marketing experience on the publisher, agency, and advertiser side for leading brands in the industry. With a proven track record of delivering business growth, budget management, and driving digital innovations, he has managed different affiliate programs for sports and electronic accounts. As a former senior specialist of partner marketing, he has worked for the Adidas and Reebok in-house affiliate program in European markets. Floris is also skilled in CRM, web development, and traffic management, including organic and paid search, paid social, and newsletters.

Dawn DiLorenzo is a lead generation strategist with over 14 years of experience in higher education, software, real estate and financial services industries. With her expertise in developing complex demand and lead generation campaigns, she has successfully increased leads for various companies including DocStar, Valogix LLC, and Blasch Precision Ceramics. She has also worked with various clients on website revamping with various SEO techniques across all web assets to improve visitor conversion rates and search engine results placement. Dawn also loves helping businesses and its people through email, content and SEO strategies that drive prospects to become leads.

Joris Peucheret is an international marketing and digital specialist with over 14 years of experience leading marketing and transformation strategies and deploying tailor-made marketing plans to grow audience and generate sales in B2B and B2C markets. He has proven track records working with all stakeholders of innovative businesses to deliver go-to-market plans, commercial strategies, and digital transformation programs. Some of the companies he has worked for include Eaglemoss, MR PORTER, and Achica.

Cynthia Pena is an e-commerce marketing expert focused on developing and executing marketing strategies, campaigns, content, and products to maximize conversion. At Sephora, she managed optimization inside JCPenney partnership via retention marketing channels, as well as planned for overall business growth during critical timeframes, including COVID-19, Holiday 2019, 2020 Holiday strategy, and key brand launches. She also worked as a mobile marketing lead at Hotwire and CRM manager at eBay.

Melissa Artobello is a highly-skilled marketer with over six years of experience managing social media accounts and implementing digital marketing strategies for B2C and B2B brands. She has worked across various industries, including food and beverage, hospitality, nonprofit, finance, legal, entertainment, recreation, products, and services. As a social media manager, she has experience developing content and social media strategies to promote speaking events, book launches, and other media events. Her past clients include Legoland California, Red Rock Fertility, bioClarity, DoubleTree by Hilton, Marriott San Diego Del Mar, Worx, American Standard, Luers & Dyer CPAs, Moore Schulman and Moore APC, Zeek Media, and Leverage Concierge, among others.