Tiago Nogueira

Remasys is a Melbournian IT company with clients such as ANZ and Sportsbet.

• Collaborated with product management to develop product positioning and messaging that resonated with buyer personas.
• Helped to develop the product marketing plan, including key activities, performance indicators, and budgets to support the retention of existing customers and the acquisition of new customers.
• Set up HubSpot as marketing automation platform.
• Liaised with a branding agency and a web development agency.
• Implemented SEO and PPC strategies using SEMrush.
• Liaised with content marketing freelancers.
• Created email marketing campaigns.
• Assisted the product manager on event and sponsorship coordination.
• Filmed and edited several short videos.

Atlantis is a Melbournian small business in the education industry.

• Managed social media platforms, especially Facebook, Instagram and LinkedIn, including content production such as blog articles, newsletters, posts, and videos.
• Coordinated marketing efforts to generate marketing qualified leads via the use of Google Ads, Facebook Ads, MailChimp, Instapage, and Drift tools.
• Developed and designed web pages.
• Created a Search Engine Optimization (SEO) plan.
• Produced marketing collaterals via Adobe Suite Illustrator, Photoshop, and InDesign.

Mais Australia is a Melbournian small business in the education industry.

• Generated marketing qualified leads by using a sustainable marketing funnel strategy.
• Created digital marketing strategies.
• Designed and developed the website on WordPress.
• Set up email marketing automation tools such as Click Funnels and Active Campaign.
• Coordinated webinars and events.
• Liaised with video production freelancers.
• Managed social media platforms.

• Led web design, software development, and digital marketing teams.
• Managed project's scope, budget, schedule, quality, resources, communications, risk, and stakeholders.
• Conducted sales, negotiations, and client relationship.
• Researched new technologies, products, and services.
• Created and developed digital SaaS products.
• Achieved several awards, including awarded three times with a B2B intranet software; best ITC company in Alagoas in 2015; most innovative company in Alagoas in 2015; won SEFAZ Hackathon in 2017; and won PEQ Quality prize in 2017.
• Managed up to 12 team members.
• Helped over 200 projects to attain their objectives.

Linnoplus is a SaaS intranet and professional social network solution.

• Conducted market research.
• Generated product requirements.
• Determined specifications, production timetables, pricing, and time-integrated.
• Managed UX, design, front-end and back-end developers using Agile and Scrum software development methodologies.
• Developed marketing strategies, mainly digital and growth marketing strategies.
• Secured 300,000 in seed funding.
• Successfully launched a SaaS product.
• Subscribed over 500 companies to use the product.

• Worked as a professor of advertising and ICT for public relations classes.
• Monitored students' progress.

The Brazilian National Confederation of Industry (CNI) is the largest and highest-level representation of industry in Brazil with a mission to promote a favorable business environment, enhance competitiveness, and promote sustainable development.

• Acted as key contact of advertising and web design agencies.
• Attended meetings with a product owner.
• Managed definition and follow-up of user experience-related (UX) metrics and design of wireframes and sitemaps.

Worked directly in the design of conceptual models, projects and prototypes for an online management platform.

Researcher in Aesthetic Communication with the work "The Co-Evolution of Forms and Aesthetic Preferences: an investigation into changes of language and taste in new media culture" and with individual and differentiated work plan "The music scene in Alagoas and the contemporary communication technologies: new artists and cultural consumers."

I oversaw the setting up of the company’s digital marketing department.

Web design and web development trainer.

- Visual Basic

- SQL Server

- Advanced Excel (Macros + VBA)