Emily Gant
Content Marketing Expert

Emily Gant

Past clients include Shanghai WOW! & ChinaDaily.

About

Emily Gant is a digital content marketer with a strong background in media, communications, and marketing across multiple industries in the Asia-Pacific region. She is skilled in creating and editing written content in English best suited and localized for various digital platforms in emerging and global markets. At Comedy United Nations, Emily diversified content and the customer base and expanded social media marketing network for the club on Facebook, WeChat, and several Shanghai online English publications. In 2018, she won an award at ChinaDaily for a published opinion piece in the China Reform and Opening up series. She also has experience in website design, rebranding, storytelling, and public speaking.

Employment

4 roles
Jun 2017 - Present 8 years 10 months
Content Creator, Editor, Speaker, & Event Planner
Independent
  • Worked with SmartShanghai; collaborated in the creation of SmartReviews, a pilot F&B program for Shanghai’s most popular expat website; contributed restaurant reviews and F&B photography.
  • Worked with Shanghai WOW!; edited content and localized material for an international audience on their official WeChat Chinese social media platform.
  • Won an award at ChinaDaily for a published opinion piece in the China Reform and Opening up series.
  • Wrote and delivered a story at the largest Unravel storytelling event to date in front of over 200 diverse and international audience members.
  • Created advertising material for Ladies Laugh @ Lychee, Women's Comedy Workshops, and Comedy UN; published content across appropriate social media platforms and online expat media.
Oct 2018 - May 2019 7 months
Digital Marketing & Event Manager
Comedy United Nations

Comedy UN is a comedy club, putting on stand-up shows seven nights per week in English, Mandarin, and Shanghainese. 

  • Increased profits and return audience members by 200% over six months; completely rebranded all advertising material and target audience for English shows.
  • Created an improved digital system on the Chinese Yoopay platform to monitor conversion rates for online ticket sales and promotions.
  • Collected data on comedian performance, including video to be used for marketing purposes and set KPIs for regular bookings based on collected data on audience response.
  • Diversified content and customer base and expanded social media marketing network for the club on Facebook, WeChat, and several Shanghai online English publications; created content for these publications.
  • Scheduled, coordinated, and booked local and international comedians.
  • Managed a merger of local talent in a small scene.
  • Collaborated on improved operations management for the bar.
  • Prioritized diverse up and coming artists in Shanghai when choosing poster art, screen-printing merchandise, selecting comedians, etc.
Aug 2016 - May 2017 9 months
Peace Corps Volunteer
United States Peace Corps

Peace Corps is a volunteer program run by the United States government

  • Increased the use of solar technology on ‘Ofu Island.
  • Organized a speaker series with Tonga Family Health, Vava’u Environmental Protection Association, and The University of the South Pacific for at-risk youth.
Jun 2012 - Aug 2016 4 years 2 months
ESL Trainer: Corporate/Business English
EF Education First

EF Education First is an international education company that specializes in language training, educational travel, academic degree programs, and cultural exchange.

  • Worked in Asia and Latin America in numerous business settings with MNCs such as Johnson & Johnson, Philips, Bosch, and Coca-Cola.
  • Improved the English reading, writing, and speaking skills of clients of diverse ages and backgrounds.

Education

Aug 2008 - May 2012 3 years 9 months
Bachelor of Science, Management
The Georgia Institute of Technology, Atlanta, GA

Portfolio

9 items