Surakhsha Soond
Content Marketing Expert

Surakhsha Soond

Specializes in blogging, content marketing & social media management.
Work with Surakhsha Work with a Content Marketing Expert

About

With over four years of experience in the digital marketing industry, Surakhsha Soond specializes in blogging, content marketing, and social media management. As a content writer and marketer, she writes and publishes content on various topics such as health, wellness, lifestyle, and food. She also has created and managed content across social media channels, including Facebook, Twitter, Instagram, and LinkedIn. Her skills include WordPress, HubSpot, MailChimp, Buffer, Brackets, Ez-Runner, HTML, and Google Analytics.

Employment

5 roles
Aug 2018 - Present 7 years 9 months
Marketing Executive
Oxygen Freejumping

Oxygen Freejumping is a trampoline park operator in the UK.

  • Wrote, published, and provided all content and liaised with third-party partners within both companies to ensure the correct content is delivered effectively.
  • Worked alongside the graphic designer to provide ideas in order to produce effective visuals for all content.
  • Supervised all social media channels, including Facebook, Twitter, Instagram, and LinkedIn.
  • Provided content calendars to Park Champions for their individual social media park pages ensuring consistency and accuracy along with setting KPI targets.
  • Liaised with the marketing director proposing plans for upcoming offers, promotions, and campaigns.
  • Used WordPress, HubSpot, MailChimp, Buffer, Brackets, and Ez-Runner.
  • Edited HTML email templates.
  • Conducted UTM tracking and data analysis.
  • Planned and implemented campaign strategies.
  • Collated data and created strategies to continue revenue increase.
Oct 2017 - Aug 2019 1 year 10 months
Social Media Executive, Content Writer & Lifestyle Editor
HHKMag

HHKMag is a lifestyle brand rooted in hip hop and urban culture.

  • Researched the latest sports, games, films, music that were released or due to be released.
  • Kept on top of the latest releases including any outside work done/events hosted by artists.
  • Planned articles and social media content in advance.
  • Used SEO (Yoast) to produce high-quality content and boost statistics.
  • Expanded the audience, increased the audience's interest, and kept them entertained.
  • Used WordPress to produce quality articles.
  • Monitored comments and statistics on the page via Google Analytics.
  • Scheduled Twitter uploads using Buffer.
  • Performed internal linking.
Mar 2018 - Jun 2018 3 months
Content Marketing Executive
Full Communications

Full Communications is a digital and creative agency based in London and Manchester.

  • Uploaded resale, discounted rent, and new properties onto both Moat and Property Booking CMS.
  • Created and uploaded copy for microsites and advised on imagery and graphic design.
  • Updated information on both Moat and Property Booking websites.
  • Created e-flyers using MailChimp and arranging for the information to be sent out to required leads.
  • Performed data exporting of leads for new schemes and open days.
  • Assisted in social media campaigns.
  • Uploaded and scheduled Full Communications content on social media pages such as Twitter, Instagram, Facebook via Buffer using stock images or images created for the brand and adding personalized but professional copy to suite the audience.
Feb 2017 - Feb 2018 1 year
Social Media Customer Relations Manager
Volkswagen Group UK - Capita
  • Used Conversocial to monitor the Facebook and Twitter channels for SKODA UK, responding and managing the customer journey through private and public messages.
  • Led team meetings and updated the team on new processes and their adherence schedules.
  • Analyzed the statistics on Conversocial and produced a bi-weekly report on the incoming and outgoing volumes.
  • Reported on the response times of the team as a whole and ensured that targets are met.
  • Liaised with the contact at Conversocial and offered suggestions to improve customer service performance and the management of the workload.
  • Communicated with Brand in regard to overall activity of social media, reporting any drivers and discuss strategies on how to improve the customer service. Also communicated dealerships on the customers’ behalf to discuss any issues that may have arised. 
Mar 2015 - Feb 2017 1 year 11 months
Social Media Executive
Samsung UK - Capita
  • Used Sprinklr to reply to customers who have messaged via Facebook and Twitter. Also use this system to track how many posts were done and how long it’s taken to respond to the customer. Replies differ on a daily basis, from offering support to the customer to engaging with them or even arranging a repair for their phone or household appliance.
  • Moderated the dashboard on Sprinklr, these contain customers who have immediate concerns.
  • Utilized GCIC and CS Portal to create accounts for customers and arrange call backs and repairs.

Education

Jan 2017 - Dec 2018 1 year 11 months
Business Management, -
University of Leeds

Portfolio

1 item