Brian Keith Tucker
SEO Specialist

Brian Keith Tucker

Past clients include Microsoft and Lockhart Phillips.
Work with Brian Keith Work with a SEO Specialist

About

Brian Keith Tucker has 15 years of experience working in search with 11 years in SEO and three years in paid search. He is an expert in developing and implementing SEO strategies for businesses across diverse industries such as sports, real estate, entertainment, industrial, medical, hospitality and tourism, luxury, education, fashion and beauty, banking, automotive, and technology, among others. Brian also worked with Microsoft, where he utilized Comscore Media Metrix 2.0, Nielsen Net Ratings, and Omniture SiteCatalyst web analytic tools to formulate reports that support corporate marketing functions for search. His past clients also include Cyberset, Medical Beauty Research USA, Eurweb, and Mackey Heating & Air.

Employment

5 roles
Jan 2007 - Present 19 years 4 months
SEO Strategist
Independent
  • Audited, directed, and deployed recommended on-page and off-page SEO strategy for local, national, and international businesses in the Greater Los Angeles Area.
  • Conducted SEO site audits, keyword research, content markup, keyword mapping, copywriting enhancements and implementing technical SEO solutions.
  • Facilitated regular client-facing offsite meetings and maintained overall client expectations with regular monthly reporting in a courteous and professional manner.
  • Worked with Microsoft as a search analyst, where he utilized Comscore Media Metrix 2.0, Nielsen Net Ratings, and Omniture SiteCatalyst web analytic tools to formulate reports that support corporate marketing functions for search.
  • Clients: Microsoft, Lockhart Phillips, Cyberset, Medical Beauty Research USA, Leader of the Pack Home Dog Training, Eurweb, and Mackey Heating & Air.
Sep 2019 - Oct 2019 1 month
SEO Strategist
VaynerMedia

VaynerMedia is a social-first digital shop that focuses on storytelling across platforms. 

  • Conducted thorough SEO site audit for Women’s Rogaine landing and testimonial pages, and Amazon SEO site audit for Men’s Rogaine Minoxidil Foam 3-Pack and Neutrogena Age Fighter Bundle page with a focus on optimization opportunities and recommendations for in house development teams.
  • Presented final PPT deck to internal and external stakeholders.
Jun 2018 - Mar 2019 9 months
SEO Manager
AdvertiseMint

AdvertiseMint is a digital agency that helps successful businesses advertise on Facebook and Instagram. 

  • Collaborated with content marketing, outreach, and product teams to advise on current SEO strategies and SEO implications of their work and plans.
  • Developed, executed, and monitored keyword rankings and perform accurate in-depth analyses of technical issues and opportunities.
  • Reviewed and managed all page content, keywords, and tagging for all clients.
  • Analyzed changing opportunities and monitored trends in search engine algorithms, important keywords, and competitive analysis as it relates to SEO and research media opportunities.
  • Created SEO work scopes for potential clients and assisted the sales director on client calls.
  • Managed outreach team comprising a senior editor, outreach specialists, link builders, and influencer networks. 
Nov 2016 - Nov 2017 1 year
SEO Manager
Larry Flynt Publications (LFP)

LFP is a privately held publishing company that produces approximately 30 magazines, mainly focusing on adult content.

  • Developed and executed comprehensive SEO strategy across all strategic divisions and LFP.
  • Integrated direct traffic, organic traffic, referral traffic, social media, with all facets of search, social and web design.
  • Oversaw SEO integration into UX, content, and site architecture.
  • Provided bi-monthly and ad hoc traffic reports that analyze traffic and engagement metrics and take findings into consideration when planning and creating future content.
  • Managed regular reporting and tracking, reported metrics appropriately and flagged issues for internal stakeholders.
  • Developed and mentored team with new responsibilities and challenges.
  • Guided on-site internet team through CMS migration for a major website with over 20,000 website pages in accordance to current SEO standards and best practices. 
Nov 2014 - Nov 2016 2 years
Senior Digital Marketing Manager
Counterintuity

Counterintuity specializes in web design, online marketing, social media, SEO/SEM, and online advertising.

  • Coordinated, implemented, and managed client SEM projects including local SEO, national SEO, and paid search campaigns.
  • Developed landing page content and oversaw all client on-page, off-page technical SEO updates, digital marketing production and coordinated workflow of designers.
  • Researched, designed, and implemented alternate revenue streams for agency. 

Education

Jan 2001 - Dec 2003 2 years 11 months
Master of Business Administration, -
John F. Kennedy University
Sep 1992 - Sep 1995 3 years
Bachelor of Arts, Geography & Urban Planning
California State University

Portfolio

3 items