<ul><li>Handled the design and delivery of a marketing and communication plan, fully aligned with the sales and business objectives.</li><li>Established new prospect database and CRM with full contact journey visibility.</li><li>Developed partnerships with key suppliers and cloud providers.</li><li>Created value proposition, go-to-market and content marketing strategy, lead generation, and customer acquisition.</li><li>Worked with direct sales team, resellers, partners, and agencies.</li><li>Delivered SEO, social media organic/sponsored, PPC, webcast, PR, video, email marketing, trade shows, webinars, and sales enablement tools.</li></ul>

Marketing Manager

<ul><li>Designed and launched SaaS platform, generating a third of the company revenue.</li><li>Launched wearable monitoring technology, becoming market leader within 18 months.</li><li>Executed lead generation and acquisition strategy which improved sales pipeline and account development or new and existing customers, helping obtain multiple Deloitte Fast track awards.</li><li>Managed value proposition, content marketing strategy, lead generation and customer acquisition.</li><li>Worked with direct sales team, resellers, partners and agencies.</li><li>Delivered SEO, social media organic/sponsored, PPC, webcast, PR, print advertising, video, email marketing, trade shows, webinars, and sales enablement tools.</li><li>Performed market research to identify current and future markets and product opportunities.</li><li>Worked on thought leadership and lobbying key opinion leaders, government bodies and industry associations to build market and brand.</li></ul>

Marketing & Business Development Manager

<ul><li>Helped launch new disruptive medical product into the market which is now the new standard.</li><li>Increased market share through influencing world-leading medical physicians and obtaining their endorsements.</li><li>Conducted ongoing market research to identify current and future product opportunities and obstacles, brand positioning, marketing initiatives, and overseas sales channel support.</li><li>Managed marketing activities which included multi-channel campaigns, global trade shows, social community development, distributor support and liaison with key global opinion leaders.</li></ul>

Global Marketing Manager

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Nick Molloy

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English (British)

Nick Molloy is a B2B product manager with content strategy and writing experience. He has worked for tech companies and has launched numerous SaaS and new products. His expertise includes market research, UI/UX design, multi-channel market launch and lead generation, customer acquisition, and customer success. As a content writer, he has written for websites, social media, branding, videos, and e-commerce.

Nick Molloy

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