Anna Hoghton

Travel Content Marketing

Anna Hoghton

Past clients include Coca-Cola, Disney, Oral-B, Downy, & Nescafe.

Anna Hoghton is a content creator and copywriter with a wealth of experience in social media, email marketing, and digital content creation for a range of top clients, including Epoch, Oral-B, Disney, BAFTA Guru, The Watershed, The BBC, The Soil Association, and The Environment Agency. As a travel content marketer, she has written for Curio Magazine, Lodestar Anthology, Pixillion, and Sawday’s. She is also a published poet who was nominated for the Lancelot Andrews Award by the poet laureate Carol Ann Duffy and was one of fifteen 'leading UK poets' asked to read at the 2016 Bristol Festival of Ideas 'Utopia' event. In 2018, she won the ‘best narrative’ at the Women in Film and Television International Showcase for her environmental-action short film ‘Never Land’.

Travel Content MarketingTravel WritingCopywritingContent MarketingContent CreationContent WritingSocial Media Content CreationEmail MarketingDigital ContentFilm WritingCreative DirectionContent EditingCreative WritingFilm Production

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Employment Highlights

Copywriter & Content Marketer

Independent

April 2018 - Present (8 years)

Social Media & Content Manager

Make A Place

December 2017 - Present (8 years 4 months)

Published Author

Chicken House Books

April 2018 - Present (8 years)

Visual Storyteller

Pixillion

December 2015 - December 2017 (2 years)

Film Writer & Director

Union Pictures International

January 2013 - December 2015 (2 years 11 months)

Education Highlights

MA, Creative Writing

Bath Spa University

January 2014 - December 2015 (1 year 11 months)

BA, English With Creative Writing

University of Nottingham

September 2010 - June 2013 (2 years 9 months)

Portfolio

Resume

Copywriter & Content Marketer

Independent

April 2018 - Present (8 years)

  • Commissioned by companies including Epoch, Sawday’s Travel, Curio Magazine, and The Lodestar Anthology.
  • Wrote and edited blog articles, magazine pieces, and specific web copy.
  • Created script for a range of Oral-B Toothbrush and Star Wars TV commercials made in partnership with Disney. 

Social Media & Content Manager

Make A Place

December 2017 - Present (8 years 4 months)

MAP is an international online magazine about makers and the places they make in.

  • Set up the website with co-founder Remco Merbis.
  • Created web content and used the web content management system WordPress to manage pages on the site, ensuring that content is both aesthetically appealing and accessible.
  • Ran the Instagram and Twitter feeds and scheduled posts with Hootsuite.
  • Headhunted inspiring makers via email, phone, or in-person. 

Published Author

Chicken House Books

April 2018 - Present (8 years)

The Chicken House is a publishing company owned by Scholastic Corporation, specializing in children's fiction.

  • Wrote and edited a 60,000-word children’s book, published in January 2020. The manuscript is an edited version of her dissertation from her Bath Spa MA.
  • Represented by Caroline Walsh of David Higham.

Visual Storyteller

Pixillion

December 2015 - December 2017 (2 years)

Pixillion (now Merbis.com) was a Bristol-based, digital content production agency, working across film, photography, and art direction. 

  • Worked alongside creative director, Remco Merbis, assisting him in coordinating and producing written and visual content for Pixillion and its clients.
  • Developed and delivered concept ideas, pitches, treatments, scripts, and storyboards in response to client briefs, creating inspiring and strategic brand stories that engaged audiences.
  • Clients: The Soil AWARDS/PUBLICATIONS Association, We the Curious (previously @Bristol), Bristol Media, Bigatmo, Bike Media, Spoke, The Tobacco Factory, and We Love Maple.
  • Wrote engaging copy for the Pixillion website, ensured it worked as a marketing tool to attract new clients and retain old ones.
  • Used MailChimp to send out newsletters. In response to a newsletter she produced, they were invited to London by Nike to pitch on a campaign. 

Film Writer & Director

Union Pictures International

January 2013 - December 2015 (2 years 11 months)

Union Pictures is a short and feature film production company in the UK.

  • Led a range of social media and crowdfunding campaigns for films. 
  • Produced several award-winning short films, including the environmental-action short film ‘Never Land’, which won the ‘best narrative’ at the Women in Film and Television International Showcase in 2018.

Education

MA, Creative Writing

Bath Spa University

January 2014 - December 2015 (1 year 11 months)

BA, English With Creative Writing

University of Nottingham

September 2010 - June 2013 (2 years 9 months)