Liam Carnahan
Content Strategist

Liam Carnahan

Former director of content at Croud Australia.
Work with Liam Work with a Content Strategist

About

With a decade of experience in content marketing, Liam Carnahan specializes in content strategy, SEO copywriting, copyediting, content management, content writing, and blogging. He has created and executed content strategies for brands like Virgin Money, AMP, LifeStyles, and NSW Health. As a writer, Liam writes on topics such as LGBTQ+, freelancing, digital marketing, content strategy, SEO, business communication, and recruitment. He also provides a variety of editorial services for independent authors.

Employment

5 roles
Sep 2012 - Mar 2020 7 years 6 months
Fiction Editor
Independent
  • Provided a variety of editorial services for independent authors. This aims to provide a professional, high-quality, and affordable editing for writers at any stage along the path to self-publishing.
  • Managed a team of skilled fiction editors and helped hundreds of authors get published.
Jul 2019 - Mar 2020 8 months
Content Strategist, SEO Copywriter & Copyeditor
Independent
  • Helped businesses bring their content to the next level. Services range from full content strategy development to the execution of copy and visual content.
  • Created and executed content strategies for brands like Virgin Money, AMP, LifeStyles, and NSW Health. 
  • Offered training and coaching for freelance writers looking to sharpen their skills and upscale their own business.
  • Wrote on topics such as LGBTQ+, freelancing, digital marketing, content strategy, SEO, business communication, and recruitment. 
Dec 2014 - Jul 2019 4 years 7 months
Director of Content
Croud Australia

Croud is a global digital marketing agency specializing in PPC, SEO, social, programmatic, content, and analytics.

  • Worked with a diverse set of businesses to create, execute, and nurture unique and customized content strategies. This involved identifying content opportunities, helping clients build and design content spaces within their online environments, outlining best practices for social sharing, and ensuring all clients received high-quality and diverse content that moved them toward their goals.
  • Oversaw the network of Croudies (freelance writers, editors, SEO specialists, and designers) as they executed the content for clients' strategies. Ensured they maintain the highest standards of quality while maintaining deadlines, and was responsible for consistently recruiting new talent to the network.
Apr 2010 - Nov 2013 3 years 7 months
Section Editor
Brafton

Brafton is a content marketing agency that specializes in helping brands drive web traffic, engagement, leads and sales through targeted strategy development and execution. 

  • Managed a team of eight writers, guiding them in the production of clean and engaging content for multiple clients.
  • Oversaw the quality of all copy produced by the team, and managed relationships with the graphic, video, and account management departments.
  • Engaged with clients on a daily basis, and often was called in to provide expert editorial advice as well as resolve editorial conflicts.
Nov 2009 - Jul 2010 8 months
Writer
Headroom Learning

Headroom Learning produces exam prep software for SAT, PSAT, and ACT. 

  • Created over 600 questions for the English portion of practice SAT/ACT exams. These were based of models of actual SAT/ACT tests, and required to create challenging questions, including essays and short stories to be used for reading comprehension.
  • Recruited as a writer, but was soon promoted to lead editor for all other writers on the team.

Education

Sep 2004 - May 2008 3 years 8 months
Bachelors of Fine Arts, Writing, Literature & Publishing
Emerson College

Portfolio

7 items