<ul><li>Acted as the digital designer of Samsonite regional e-commerce team. </li><li>Designed and created e-commerce-focused website and assets for multiple brands such as Samsonite, American Tourister, Tumi, and Lipault.</li><li>Guided and supported 13 APAC countries. </li><li>Designed and created mobile-first e-commerce website for Samsonite Group, from research, site map, wireframe to design, presentation, and UAT stage. </li><li>Handled site improvement and quality control. </li><li>Designed other digital experiences and products and different digital assets. </li><li>Managed external vendors and guided junior designers.</li></ul>

Digital Designer APAC

DSIGN is a brand experience design startup based in Hong Kong.<ul><li>Focused on all print design execution, branding design project, website, and UX/UI designs.</li><li>Designed WeChat H5 and Official Accounts. </li><li>Executed all the website and creative projects from ideas to live, and polished their image to more international and on-brand. </li><li>Successfully redesigned and launched the new brand site, pushing its brand image to the next level.</li></ul>

Lead Designer

iPulse is a Hong Kong design agency with proven experience across three main services such as branding, marketing, and web design.<ul><li>Worked as a team member, mainly handling all creative projects, including branding, all kinds of graphic design, animation, social media, and also assisted on the website design projects.</li><li>Participated in meetings, art direction, mockup and follow-up on production.&nbsp;</li></ul>

Graphic Designer

TOTAL provides a diversified array of professional services, including brand development, visual identity, application design and usage guideline, marketing and sales materials, interior and retail design, digital and printed materials, and more.<ul><li>Handle all creative projects, provided creative services from concept development, design analysis, design presentation to execution. </li><li>Provided art direction and coordination between the clients and suppliers. </li><li>Communicated with production parties to ensure website quality. </li><li>Identified and communicated bugs, UI problems and possible solutions. </li><li>Analyzed web design brief to develop and document website design requirements. </li><li>Managed website design including prepare mock-ups, wireframes, demo or storyboards, and final artwork. </li><li>Created and optimized website content, including texts, typography, graphics, or images. </li><li>Developed website design guidelines and CMS usages guidelines.</li></ul>

Designed the landing page and other digital creative materials, such as stop motion, photoshoot direction and other digital advertising materials.

Samsonite - Antimicrobial Collection

Jimmy Chiu

Created the product landing page design for the new Samsonite x Google Jacquard new backpacks. Handled the UXUI, communication with developers and UAT.

Samsonite x Google Jacquard

Designed a couple of online festival campaigns for the markets, including Double-eleven, 1212, Black Friday, Cyber Monday, and Xmas.

Holiday Shopping Season Campaigns and Landing Pages

Developed campaign page and e-commerce product launch page design for Tumi's APAC countries. An interactive and mobile-friendly landing page.

Tumi x One eSports Campaign Page

Designed the brand new digital shopping experience UX/UI and art direction "ShopbyColor" for American Tourister and published to all APAC countries.

American Tourister - ShopbyColor

Designed the editorial pages for Samsonite, American Tourister, Tumi APAC official website and published to all APAC countries.

Interactive Editorial WebPages UI Design

Created the product launch webpage design for Tumi 19 degree polycarbonate luggage for APAC countries. Interactive and mobile-friendly landing page.

Tumi

Designed and enhanced Samsonite's official e-commerce website for all APAC countries, including editorial pages, subscription, size-comparison feature and so on.

Samsonite

Managed and designed the American Tourister official e-commerce website for all APAC countries. From briefing, sitemap, wireframe to design and quality control.

American Tourister

Created UX/UI design for an e-commerce website of a luxury diamond brand in Hong Kong. Worked from sitemap, wireframe to UX/UI improvement, and fine-tune the detail.

Diamania

Worked on full brand and website design for the largest flexible hose manufacturer in China. Project include brand identity, logo design, website UX/UI, and more.

Justlink

Built-up brand identity, corporate communication design, and web UX/UI design for a full-service digital marketing agency.

Local Digital

Redesigned two major touchpoints for JL World such as name card and official website.

JL World

Worked on website master design, wireframe, UX and UI design, application master design, promotion item master design, and sales brochure for Parkview Garden Shanghai.

Parkview Garden Shanghai

Developed designs for The Peninsula Hotel digital ads, including web design.

The Peninsula Hotel

Conceptualized and designed an online banner for Caltex.

Caltex

Created social media and digital ads design for Zurich.

Zurich

Designed one-page website, EDM, and application for Lenovo.

Lenovo

English (British)

Jimmy Chiu is a bilingual (Chinese) digital designer with skills in visual identity, multimedia creative, UI/UX and website design. He works at Samsonite as the regional digital designer for the APAC e-commerce team. Jimmy has designed and created websites and assets for the company's brands such as Samsonite, American Tourister, Tumi, and Lipault. His design technical skills include Adobe CC, Sketch, Invision, WordPress CMS, HTML/CSS, and Trello.

Jimmy Chiu

Employment Highlights

Education Highlights

Portfolio

Samsonite - Antimicrobial Collection

Samsonite x Google Jacquard

Holiday Shopping Season Campaigns and Landing Pages

Tumi x One eSports Campaign Page

American Tourister - ShopbyColor

Interactive Editorial WebPages UI Design

Samsonite - Antimicrobial Collection

Samsonite x Google Jacquard

Holiday Shopping Season Campaigns and Landing Pages

Tumi x One eSports Campaign Page

American Tourister - ShopbyColor

Interactive Editorial WebPages UI Design