Carissa Wong
Copywriter

Carissa Wong

Past clients include Shape Magazine (SPH) and WWF Singapore.
Work with Carissa Work with a Copywriter

About

Carissa Wong is a writer who specialises in creative writing and copywriting for different platforms. Her beats include fitness, health, wellness, and lifestyle. At Singapore Press Holdings, she has written SEO-friendly cornerstone content as well as advertorials for Shape Magazine's website. She also has worked with copywriting agencies, websites and magazines.

Employment

6 roles
Jan 2019 - Present 7 years 4 months
Writer & Copywriter
Independent

Carissa has written for various agencies and publications.


As a copywriter for Proof Perfect:

  • Created marketing copies for clients. The type of content ranges from blog posts and articles to site pages and case studies.

As a writer for Singapore Press Holdings (Shape Singapore):

  • Ideated, pitched, and developed articles for print and online platforms.
  • Covered fitness, food, and lifestyle events.
  • Filmed and edited videos.
  • Created advertorials for Shape's online platform.

As a copywriter for Hash Meta:

  • Provided copywriting services for various clients.
  • Managed social media captions for a large organization in Singapore.

As a writer for WWF Singapore:

  • Wrote children's articles for one edition of WWF children's magazine, Panda Junior.

As a content writer for Connectome:

  • Researched and wrote articles on artificial intelligence to set up the website when it first launched.
Jan 2017 - Present 9 years 4 months
Writer
Beauty Undercover

Beauty Undercover is a review website for hair and beauty salons in Singapore.

  • Planned the content calendar, wrote hair and beauty articles and analyzed web statistics.
  • Summarized articles into videos for Instagram TV.
  • Assisted in stylist interviews and sales pitches.
Sep 2018 - Feb 2019 5 months
Editorial Intern
Singapore Press Holdings (Shape Singapore)
  • Created content for both the website and magazine. This included pitching ideas, developing stories, and executing them. 
  • Helped with events, video shoots, and video editing for the website and social media.
Jun 2017 - May 2018 11 months
Contributing Writer
Alvinology

Alvinology.com is part of the Alvinology Media (AM) group of online and mobile properties that provides stories and news on travel, entertainment, lifestyle, and food.

  • Worked as a lifestyle writer, covering events to create same-day and next-day articles paired with visuals. 
  • Participated in different activities and events, including meeting David Beckham, doing bungee jumping, and attending a FAM trip to Penang.
Oct 2017 - Jan 2018 3 months
Media Coordinator
Invigorate PR

Invigorate PR is a boutique full-service public relations company offering client-friendly innovative services to businesses, personalities, and idea champions.

  • Reached out to local journalists to promote specific clients. 
  • Researched and wrote copy.
Mar 2017 - Jun 2017 3 months
Writer
Share Food SG

Share Food Singapore is an Asian online recipe platform that showcases home cooks’ recipes from around the world.

  • Wrote and developed articles so the website could publish one story per week. 
  • Assisted the head content producer in developing articles, editing thumbnails, and on video shoots.

Education

Apr 2016 - Apr 2019 3 years
Diploma, Creative Writing for TV & New Media
Singapore Polytechnic

Portfolio

13 items