Work With High Performing Talents On Demand

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Work With High Performing Talents On Demand

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Christina Pashialis

Christina Pashialis

B2B Content Strategist

B2B demand generation and marketing automation.

Christina Pashialis is a B2B content strategist who has extensive experience in digital marketing, CRM, inbound marketing, and marketing automation at various agencies and startups. She has worked with B2B clients such as Pipedrive and Tide to increase traffic and conversion goals. At Hubbub, she implemented their company-wide marketing automation process, and managed their webinars and events. Christina has received certifications including the HubSpot Inbound Marketing Badge and IPA Advertising Foundation Certificate.

Digital Marketing
Marketo
Blogposts
Newsletters
SEO Writing
Web Copywriting
B2B Content Strategy
Marketing Automation
Marketing Strategy
SEO Strategy
Content Marketing
CRM
Hubspot
Inbound Marketing
Lead Generation
SEO
Christina Pashialis

Christina Pashialis

B2B demand generation and marketing automation.

B2B Content Strategist

Christina is Available for Projects

Work with Christina

Employment Highlights

Content Marketing Manager

Grizzle.io

March 2019 - Present (2 years 3 months)

Content & Community Marketer

Geckoboard

October 2018 - February 2019 (4 months)

Marketing & Events Manager

Hubbub Fundraising

June 2016 - December 2017 (1 year 6 months)

Content Marketing Manager

Hubbub Fundraising

November 2015 - April 2016 (5 months)

3 More Entries

Education Highlights

Bachelor of Arts in English

University of Nottingham

September 2009 - July 2012 (2 years 10 months)

Portfolio

www.christina-pashialis.com

How I Generated 237 B2B Leads in 8 Weeks with Webinars

www.christina-pashialis.com

FPL Fanatics Newsletter Archive

www.christina-pashialis.com

Why You Should Invest in Client Case Studies (+ Examples)

www.christina-pashialis.com

5 Startups That Built Communities BEFORE Launching

www.hubbub.net

Why Your Ugly Giving Form is Losing You Donations

LinkedInEditors

How Startups Can Use Content to Build a Business Case

www.christina-pashialis.com

How I Generated 237 B2B Leads in 8 Weeks with Webinars

www.christina-pashialis.com

FPL Fanatics Newsletter Archive

www.christina-pashialis.com

Why You Should Invest in Client Case Studies (+ Examples)

www.christina-pashialis.com

5 Startups That Built Communities BEFORE Launching

www.hubbub.net

Why Your Ugly Giving Form is Losing You Donations

LinkedInEditors

How Startups Can Use Content to Build a Business Case

Resume

Content Marketing Manager

Grizzle.io

March 2019 - Present (2 years 3 months)

Grizzle.io is a marketing and advertising company based in London which helps B2B organizations generate traffic & leads with content marketing.

  • Created SEO-optimized content strategies for B2B clients such as Pipedrive and Tide to increase traffic and conversion goals.
  • Developed and managed end-to-end content delivery system for clients regarding topic ideation, briefing writers, managing content schedules, and editing content.

Content & Community Marketer

Geckoboard

October 2018 - February 2019 (4 months)

Geckoboard is a UK-based company helping businesses achieve their goals by clearly communicating their data.

  • Developed and implemented a ‘bottom of the funnel’ content marketing strategy to convert those at the evaluation stage of the customer journey.
  • Produced content briefs for Geckoboard’s in-house designer and writers.
  • Distributed Geckoboard’s content across the social-sphere.

Marketing & Events Manager

Hubbub Fundraising

June 2016 - December 2017 (1 year 6 months)

Hubbub Fundraising build digital fundraising programmes for the education and nonprofit sectors and provided technology and advice to empower fundraisers to deliver giving days, crowdfunding and other digital campaigns.

  • Was recognized as Top 1 Hubbub's marketing employee who worked closely with the CEO and founding members.
  • Built a digital fundraising blog and newsletter from scratch drawing in 1000+ subscribers in year one.
  • Ran and promoted a webinar series - 456 registrants/237 leads in 2 months.
  • Created valuable content assets and owned the content schedule like case studies, guides, social media, blog posts, email campaigns and landing pages.
  • Ran client events to thoroughly understand their pain points.

Content Marketing Manager

Hubbub Fundraising

November 2015 - April 2016 (5 months)

  • Built Hubbub's blog and newsletter from scratch.
  • Managed the content schedule; leveraging staff, guest posters and ‘influencers’.
  • Implemented an inbound strategy to expand Hubbub’s online reach in the education sector.
  • Provided content on the latest insights in online fundraising for education fundraising professionals.

Community Manager

Hubbub Fundraising

December 2014 - November 2015 (11 months)

  • Created a crowdfunding community for education professionals with 546 members.
  • Ran client learning days and events for education sector professionals.
  • Supported all student project creators to reach their crowdfunding targets.
  • Managed all Hubbub’s social media accounts.

Special Events Associate

Cancer Research UK

January 2013 - April 2013 (3 months)

Christina assisted with projects in the areas of marketing, event development and sponsorship as needed.

  • Supported full-time staff with day-to-day operations and event planning.
  • Assisted with recruitment/fundraising email blasts.
  • Contacted vendors as needed to move event logistics forward.

Sales Associate

Harrods

September 2008 - January 2013 (4 years 4 months)

  • Helped customers choose between the company’s array of goods and services, process payments and maintained a high level of customer service.
  • Provided customers with information on pricing and product availability.
  • Maintained outstanding store condition and visual merchandising standards.

Education

Bachelor of Arts in English, English

University of Nottingham

September 2009 - July 2012 (2 years 10 months)