Work With High Performing Talents On Demand

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Work With High Performing Talents On Demand

Work With Talents
Cody Cusker

Cody Cusker

Lead Generation Expert

Certified in Google Ads, Google Analytics, and Facebook Blueprint.

Cody Cusker specializes in increasing ROI by optimizing business sales and leads. He has created, measured, analyzed, and optimized digital marketing campaigns for various clients, including Toyota, Acuity Scheduling, Cobo Center (Detroit Convention Center), Goodyear, Honeywell Aerospace, Republic Services, TruGreen, and Arizona Lottery. His experience includes launching and managing numerous campaigns for AWS (Amazon Web Services) using bulk uploaders, such as Google AdWords Editor, Bing Ads Editor, and Sprinklr. Cody also holds certifications in Google Ads, Google Analytics, and Facebook Blueprint.

Digital Marketing
Google Analytics
Lead Generation
ROI Analysis
Google Ads
Facebook Blueprint
Conversion Rate Optimization
Paid Social Media Marketing
PPC
SEM
Bing Ads
SEO
Social Media Marketing
Facebook Marketing
Instagram Marketing
Twitter Marketing
YouTube Marketing
Linkedin Ads
Display Advertising
Google Adwords Display
DoubleClick Search
Data Analysis
Google Tag Manager
Digital Media
Cody Cusker

Cody Cusker

Certified in Google Ads, Google Analytics, and Facebook Blueprint.

Lead Generation Expert

Cody is Available for Projects

Work with Cody

Employment Highlights

Google Ads & Paid Social Media Consultant

Independent

January 2016 - Present (5 years 9 months)

Digital Media Specialist

LaneTerralever

October 2013 - June 2016 (3 years 8 months)

Education Highlights

Bachelor of Science

Arizona State University

January 2010 - December 2012 (3 years 11 months)

Resume

Google Ads & Paid Social Media Consultant

Independent

January 2016 - Present (5 years 9 months)

  • Established client base by networking and using interpersonal communication skills to develop new business opportunities. 
  • Provided white-glove client service from upfront strategy consultation to account management and reporting by providing timely deliverables and project updates.
  • Researched current account performance by analyzing platform data and develop data-driven solutions to impact business objectives.
  • Built custom digital marketing strategies and proposals from researching audience segments, competitor analysis, and identified key opportunities based on business goals.
  • Presented marketing solutions to executives on all levels of digital marketing experience to ensure clarity and transparency of the proposal.
  • Achieved business financial goals by doubling revenue each year through inbound and outbound lead generation.
  • Clients: AWS (Amazon Web Services), Toyota (Valley Toyota Dealerships), Acuity Scheduling, Cobo Center (Detroit Convention Center), Goodyear, Honeywell Aerospace, Republic Services, TruGreen, and Arizona Lottery. 

Digital Media Specialist

LaneTerralever

October 2013 - June 2016 (3 years 8 months)

LaneTerralever is an independent marketing agency in Phoenix, Arizona, providing clients with services in brand and content strategy, public relations, advertising, interactive marketing, and media buying and planning.

  • Developed and managed pay per click campaigns for clients ranging from B2C, B2B, and B2G on various platforms, including Google Ads, Bing Ads, Facebook, Instagram, Twitter, YouTube, and LinkedIn to maximize return on investment.
  • Optimized landing page layout and content to generate more qualified leads into customers.
  • Reported on campaign performance by presenting key performance indicators, narrating data into valuable information, and developing actionable optimization strategies.
  • Promoted four times within two years from self-motivation and willingness to learn.
  • Clients: Goodyear Retail, Honeywell Aerospace, and Arizona Lottery.

Education

Bachelor of Science, Interdisciplinary Studies

Arizona State University

January 2010 - December 2012 (3 years 11 months)

  • Concentrations in Small Business and Communications.
  • Graduated Cum Laude.