- Provided art-direction for a video series, as part of a DePaul University campaign; sketched storyboards, directed videographers on-site, and gave close instructions for post-production editing.
- Designed a digital financial tool for USAA Insurance; worked in close collaboration with a user-experience designer and a creative director.
- Brainstormed ideas and designed visuals for multiple social-media ads for AT&T and Lactaid, with focus on both consumer and business audiences.
Daniel Fain
About
Daniel Fain is a graphic designer and illustrator with over six years of professional experience working in several advertising agencies. He specializes in designing logos, icon sets, and creative visuals with a focus on industries such as tech companies and startups, high-education schools, communications, and insurances. At Critical Mass, he has worked on various print and digital design projects for clients like DePaul University, USAA Insurance, AT&T, and Lactaid. His past clients also include Motorola, Allstate, Harley-Davidson, Good&Co, and Spring Rewards.
Employment
Good&Co is a platform that connects people, companies, and workplaces.
- Designed print collateral items for company’s sales team, for their business-focused presentations.
- Collaborated in company’s corporate website redesign.
- Established company’s new brand guidelines together with a creative director.
- Created visuals for weekly marketing consumer-focused email newsletters.
- Designed visuals and user-interfaces for company’s mobile innovations.
- Illustrated and animated motion graphics for the purpose of demonstrating new experiences.
- Provided graphic assets and specs for mobile screen developers.
Simple Truth is a Chicago agency offering B2B and B2C brand, communications, digital, and marketing solutions.
- Assisted in conceptualization of a new visual identity for Allstate Insurance (Fortune 100 company) with a designated team of creative directors.
- Designed Allstate Insurance sales collateral, such as posters, postcards, brochures, and emails banners, from concept to completion.
