Sales Benchmark Index is a management consulting firm specializing in sales and marketing.

• Successfully uncovered $311.2M in revenue growth opportunities from ABM program for a billion dollar software company. Insights were collected through onsite meetings, over 30 interviews with stakeholders, technology including Salesforce and Marketo, and over 100 documents analyzed and assessed.
• Launched marketing automation technology for Midmarket software client. Strategy has a forecasted impact of $25.2 million and a 12% increase in marketing department efficiency.
• Consulted billion dollar financial technology company, Broadridge, assessed their corporate message and analyzed marketing touchpoint experience. Uncovered over ten insights that have a significant impact on predictive buying triggers that have the opportunity to increase revenue by 4% ($160 million).

Yip Yip Inc. is a sales engagement platform.

• Increased software company’s overall revenue by 38%, increased MQL’s by 328%, and reduced overall marketing expenses by 18%. Tech startup reached profitability for the first time, which increased investment opportunities.
• Provided input into our Marketo and Salesforce integrations. Advised clients that were using Marketo and Salesforce on best practices.
• Successfully created and implemented a viral word-of-mouth marketing program for mid-market software company resulting in a 141% increase in Facebook reach (over 3.5 million monthly social media views) and a 290% increase in social media blog traffic.

Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the US.

• Consulted CMO’s, VP’s and other decision-makers on holistic marketing strategies to meet specific revenue objectives. Increased customer retention by 14%.
• Dental client obtained 6,100 monthly visitors and 1,300 monthly conversions ($684,000 revenue) from effective digital marketing and search engine marketing campaign.
• Met and exceeded the highest budget in the region by 4%, ($1.2 million). This was accomplished through the effective pipeline, selling, and management of 11 marketing consultants.

• Provided digital and content marketing services for companies in the professional, scientific, healthcare, and technical service industries.
• Developed and executed digital and content marketing strategies for Mark Spain Real Estate, resulted in a 35% increase in leads, and thousands of additional social media engagements each month (Facebook, Twitter and Instagram). Client’s overall revenue increased $161 million (57% growth), and they received many awards including “Inc. 5000 list of fastest-growing private companies in America”.
• Effectively executed inbound marketing strategy for Oracle platinum partner, Enrich LLC. Increased link clicks by 625% and leads by 52%. Enrich was successfully acquired by Data Intensity in 2016.
• Serviced more than 20 clients, many of them on monthly retainers of $500 to $6,000 in MRR. Accomplished business growth through strategic partnerships and over 16 contractors that assisted with project execution.