- Worked across print and digital platforms, including graphic design, art direction, branding, motion graphic design, UI/UX, and film.
- Provided services to multiple clients across India, Sri Lanka, Singapore, and the USA.
About
As an art director, Taneya Balaji has over eight years of experience in the fields of publication design, advertising, web design, e-commerce, branding, illustration, motion design, consulting, film production, and projection mapping. She has worked as a creative corporate animator and art director for Cartoon Network, The Boston Consulting Group, National Australia Bank, and Manulife and designed print and digital campaigns for global clients and brands, including Nike, MTV, Google, YouTube, Amazon India, and Incredible India.
Employment
Illustration Much is a niche-based illustration and design collective with an eclectic style, focusing on branding, publication, web design, illustrative design and motion media.
- Partnered with clients such as Nike, MTV, and incredible India to create niche illustrated content for their promotional work.
- Managed a growing wedding invitation division.
BrightHouse is a BCG company and a global creative consultancy specializing in purpose-driven strategy and branding, organizational culture and values, thought leadership and film production.
- Worked within BCG's BrightHouse film production unit of BrightHouse Pictures, to explore, art direct, and design purposeful visual design and film solutions to communicate ideas that inspire, inform, and captivate corporate consulting clients using multidisciplinary approaches such as graphic design, animation, and film.
- Developed Stanley Black and Deckers visual look for their ongoing communication and purpose work.
- Clients: National Australia Bank, Snapple and Nutrien.
- Worked in Cartoon Networks Digital Design Division, and collaborated closely on the development, design, and illustration of original content for Cartoon Network's premiere 'Cartoon Network Anything' app and cartoonnetwork.com.
- Designed and illustrated the main app icon for Cartoon Network's 'Sky Streaker' app.
Propaganda India is an award-winning data-driven creative agency that provides services to some of the largest brands in India.
- Created promotional and web content for clients such as Google, YouTube. Amazon India, and TE.
- Reevaluated materials to make sure that it matches the standards and requirements set by the company.
Deccan Chronicle is an English-language daily newspaper in South India bringing news and analysis over 75 years.
- Designed layout and framework for the newspaper pages as well as iconography for the newspapers daily columns.
- Illustrated numerous pieces for the papers special features and editorial articles.
- Worked on O&M's ITC India portfolio primarily their Bingo Snack product, writing radio ads and designing artwork for packaging and brochures.
- Designed for the 'Bingo Mad Angles' packaging, this soon became their official packaging for the snack across India.
