Elton Kuah

About

Elton Kuah is a digital marketer who specializes in market research, social media marketing, and search engine optimization. He is skilled in analyzing, interpreting, and synthesizing findings from research sources and provides recommendations on how to maximize opportunities and risk assessment for B2B industries of agriculture, chemicals, medical technology, education, and manufacturing. He is also proficient in research and SEO software such as Adfuze, Salesforce, Mail Hunter, Google Adwords, Adnabu Management, and Keysearch. Elton has significant experience in project executions for global research firms and companies such as Tesla Insights, and M-Brain, a market intelligence organization.

Employment

5 roles

Nov 2005 - Present 20 years 6 months

Entrepreneur

Enrich Social Media

MARKET RESEARCH

Did Variety Market Discovery, Lead Generation, Go To Market Strategy, Risk Due Diligence and Value Chain, and Go To Market Distribution for Business to Business (B2B) Industry of agriculture, chemicals, technology, medical device, education and manufacturing related.
Used software such as Adfuze and (Lead Data Mining Software), Salesforce, and Mail Hunter to developed database and filtering of B2B Clients.

SOCIAL MEDIA MARKETING SERVICES

Managed the team in providing social media and SEO/SEM marketing services, training, and market research for various international clients.
Assisted clients in rolling out social media marketing programs across various platforms including Facebook, Blog and Twitter for clients.
Worked with graphic designer and content writer for this work and interface with clients on requiremen.
Acted as social media manager.
Did social media trainings and talks for various companies in retail, telecommunication, manufacturing, technology companies and education and training providers.

SEO/SEM MARKETING SERVICES

• Worked with website maintenance personnel, graphic designer and copywriter.

• Did keyword research using key search and article marketing for respective landing page for SEO.

• Did Google Adwords ad copy, ad optimization, and email marketing using Aweber.

• Used software like Google Editor, Adnabu Management, and Keysearch (for best keyword tool).

• Clients: Talmix UK, Herochem Hong Kong, M-Brain Pte Ltd Singapore (premier market intelligence organization), ELK West Ventures LLC USA, and Asiabiz Strategy Pte Ltd Singapore (premier Asia B2B Market Research Firm), Slimming Sanctuary, Asia Charts Pte Ltd, Addestra Pte Ltd, and Victoria Cigarettes.

Oct 2015 - Nov 2015 1 month

Fellow

Blue Startups LLC, Hawaii, USA (A Top 20 US Accelerator)

Worked in Blue Startups (a US Top 20 Accelerator) as part of YSEALI US State Fellow Program placement site.
Worked to help in digital marketing strategy for East Meets West Event 2016 in terms of Google Analytics Fine Tuning, Social Media Marketing and Linkedin Pulse.
Assisted in current cohort in Blue Startups Acceleration Program.
Supported events and wrote media feature of Hawaii Ecosystem which was featured in Jump Start Magazine Hong Kong.

Mar 2014 - Oct 2015 1 year 7 months

Senior Executive Marketing Development/Technical Support

SPRO Solutions Sdn Bhd

Ensured a proper coordination of cross-functional interfacing between technical and customer service and supply chain departments.
Used customers enquiries in understanding technical details and compliance requirements.
Provided full support to procurement team by preparing quotations and follow-through with customers after quotation is issued.
Assumed the dual roles in technical and sales; fully understood and abided by the roles and responsibilities of an Accounts Manager to effectively carry out sales roles.
Provided customer services and built up positive relationship with customer’s technical team.
Provided needed technical support to Sales, Marketing, and Purchasing teams.
Negotiated with suppliers and customers on technical matters.
Performed inspection of goods delivered and prepared inspection report.
Performed Incoming Quality Check (IQC) and advised Purchasing team on Customer’s Goods Receipt (GR) or Reject status.
Reviewed and prepared Manufacturing Data Report (MDR).
Successfully secured numerous new clients.
Developed Labuan Yard Market to identify potential client and reseller and price point validation for rental business in very competitive container business.

Feb 2008 - Nov 2009 1 year 9 months

Design Engineer

Swisslog Malaysia Sdn Bhd

Developed integrated automated logistic systems based on customer requirements.
Led workshops with the customer in the development phase.
Prepared the sub-system specifications for request for quotation (RFQ).
Prepared the technical part of the tender documentation and supporting the Sales Team during the entire process.
Provided technical support to Realisation Project Manager during project implementation.
Acted as the product specialist in the area of control systems and auxillary equipment.
Won the project of Hangzhou Cigarette Factory Leaf Tobacco Warehouse, China.
Developed control system costing tools to be implemented among sales and consulting team for tender budgetary costing which lessens the quotation period and provided more accurate prices in the system.

Oct 2005 - Feb 2008 2 years 4 months

Design Engineer

ABB Malaysia

Was responsible for producing low-voltage switchgear designs and required documents for customers’ approval and workshop documents in conformance to specifications, guidelines and contractual obligations using AUTOCAD software.
Prepared electrical drawings, bill of material, operation & maintenance manuals, and technical write-ups for specific projects.
Liaised with sales/project/logistics/material/suppliers at all stages until the delivery of the project.
Liaised with customers/consultants to obtain the relevant design approval.
Have successfully designed 3 switchgear projects of combination of intelligent and conventional design as a lead engineer.
Recognized by management as a superior performer in my current job position.