Work With High Performing Talents On Demand

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Work With High Performing Talents On Demand

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Erik Nguyen

Erik Nguyen

B2B Marketing Expert

Past clients include IBM and SEC Consult.

Erik Nguyen is a digital marketing specialist with experience working in both B2B and B2C. His skills include digital strategy, SEO, paid search, social media, paid social, and email marketing. He works at an IT company where he specializes in B2B marketing, partnering with an array of tech companies such as IBM, Peak10 (now Flextential), Beauceron, Allgress, and SEC Consult. In the past seven years, Erik has implemented numerous campaigns related to Google Ads, LinkedIn, Facebook Ads, marketing funnels, SEO/SEM, content marketing, and lead generation.

digital mar
B2B Marketing
B2C Marketing
Digital Strategy
SEO
Paid Search
Social Media Marketing
Paid Social
Email Marketing
Google Ads
Linkedin Ads
Facebook Ads
Marketing Funnels
SEO
SEM
Content Marketing
Lead Generation
Erik Nguyen

Erik Nguyen

Past clients include IBM and SEC Consult.

B2B Marketing Expert

Erik is Available for Projects

Work with Erik

Employment Highlights

Digital Marketing Specialist

Level 5 Technology Group

April 2012 - July 2019 (7 years 3 months)

Marketing Associate

FADE

September 2014 - March 2015 (6 months)

Marketing Liaison (Internship)

RollCall

October 2010 - October 2011 (1 year)

Education Highlights

Bachelor of Science

San Jose State University

August 2007 - May 2012 (4 years 9 months)

Resume

Digital Marketing Specialist

Level 5 Technology Group

April 2012 - July 2019 (7 years 3 months)

Level 5 is a global business consulting and IT services firm providing strategic and tactical business services.

  • Conducted numerous split tests and designed creative concepts within campaigns that aligned with the ever-changing digital marketing world. Some examples are webinar and event lead generation campaign (43% show rate, 12% conversion); email drip campaign (23% open rate, 4% click rate); and performance analysis → retargeting campaign (dependent by type of action).
  • Specialized in B2B marketing, partnering with an array of tech companies such as IBM, Peak10 (now Flextential), Beauceron, Allgress, and SEC Consult.
  • Implemented numerous campaigns related to email marketing, Google Ads, LinkedIn (top discussions, ads, groups/communities), Facebook Ads, marketing funnels (case studies, white papers, consultations, security audits, etc.), SEO/SEM, content marketing, lead generation, and face-to-face mixers/networking events.

Marketing Associate

FADE

September 2014 - March 2015 (6 months)

FADE is a social app startup specialized in capturing college life.

  • Focused on B2C marketing, managing several campaigns.
  • Managed campus teams and Student Brand Ambassadors (SBAs).
  • Assisted in managing community manager interns at college campuses.
  • Produced events and networking opportunities to SBAs at target colleges.
  • Drove installations and active engagement from SBAs and event attendees.
  • Created marketing content and training materials.
  • Conducted performance analysis of app and content.
  • Engaged in user support and social media channels.

Marketing Liaison (Internship)

RollCall

October 2010 - October 2011 (1 year)

RollCall is a social planning tool that helps its members plan get-togethers and meetings with friends using their mobile phone.

  • Focused on B2C marketing, managing several campaigns.
  • Developed sponsorships/partnerships with school clubs, teams, and Greek organizations.
  • Ambassador events such as concerts, college events, and sporting events.
  • Drove installation campaigns (directed at a college level audience).
  • Conducted market research (define college audiences who engaged most).
  • Managed college street teams.

Education

Bachelor of Science, Business Marketing

San Jose State University

August 2007 - May 2012 (4 years 9 months)