Harry Peppitt
Data Analytics Expert

Harry Peppitt

Worked with Swift Media and Medical Media Australia.
Work with Harry Work with a Data Analytics Expert

About

Harry Peppitt is a digital consultant specializing in data analytics, digital marketing, and web development. He has experience working with startups and small businesses to help them scale marketing using data-driven decisions and unit economics. As a data analyst, he has provided services to companies such as Swift Media, Medical Media Australia, Doman.com.au., and CoursesNow, among others. Harry is also proficient in data analytics tools like Google Analytics, Power BI, Python, SQL, and Tableau. As a digital marketer, he has skills in Google AdWords, SEM/SEO, social media, and tag management.

Employment

5 roles
Oct 2015 - Present 10 years 7 months
Digital Consultant
Independent
  • Provided small business and startup consulting.
  • Performed data audits, insights, and analytics.
  • Delivered Google Analytics and AdWords consulting and implementation, as well as social media consulting and strategy implementation.
  • Developed WordPress websites for various clients.
  • Clients: Swift Media, Medical Media Australia, Doman.com.au., and more.
May 2016 - May 2017 1 year
Digital Marketing Manager
Flare HR

Flare is a free HR software offering paperless onboarding, employee benefits and employee management. 

  • Built digital marketing practices from scratch.
  • Implemented Google Analytics and reporting practices.
  • Developed and tested websites after agency handover.
  • Created customer journey and tracking dashboards as well as financial forecasting spreadsheets.
  • Owned IT processes.
  • Built analytics foundations and tracking.
  • Ran a team of five marketing interns.
  • Tested various marketing channels to identify best ROI.
  • Standardized company cloud storage practices.
Nov 2015 - May 2016 6 months
Consulting Data Analyst
Domain.com.au
  • Conducted market research to identify education opportunities.
  • Worked with the COO and strategy team to suggest partners and processes.
  • Identified key features required for future business arm.
  • Identified discrepancies within internal data practices.
Oct 2014 - Oct 2015 1 year
Digital Marketing Manager
CoursesNow

CoursesNow is an education consultancy which helps prospective students find the right course to suit their needs and lifestyle.

  • Oversaw the development and implementation of online lead acquisition strategies across multiple channels, including paid search, organic search and social media.
  • Handled business analytics as well as implementing and streamlining reporting processes.
  • Developing data-driven strategies and provided data analysis of the market and company.
  • Provided data and insights to support website development initiatives.
  • Tripled marketing ROI in six months and doubled revenue/sale by adopting quality over quantity approach.
Jul 2014 - Oct 2014 3 months
Consulting Data Analyst
The Iconic
  • Owned partnership and PR analysis and reporting.
  • Handled SAP Business Objects data extraction and reporting processes.
  • Learnt SQL to streamline data processes.
  • Worked as the BI and marketing middleman.
  • Reported to the head of digital to influence and guide business and marketing decisions.
  • Optimized internal reporting processes, saving a day of work per week.
  • Identified best yield partnerships and suggested adjustments for others.
  • Identified “Data Stories” for PR and social media.

Education

Jan 2016 - Dec 2016 11 months
Data Science 10-Week Course, -
General Assembly
Sep 2010 - Jun 2012 1 year 9 months
Bachelor of Liberal Arts & Science, Archaeology
University of Sydney
Jan 2007 - Dec 2008 1 year 11 months
Bachelor of Biotechnology, Bachelor of Arts in International Studies, -
University of Technology (UTS), Sydney

Portfolio

3 items