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Harry Peppitt

Data Analytics Expert

Harry Peppitt

Specializes in data analytics, digital marketing, & web development.

Harry Peppitt is a digital consultant specializing in data analytics, digital marketing, and web development. He has experience working with startups and small businesses to help them scale marketing using data-driven decisions and unit economics. As a data analyst, he has provided services to companies such as Swift Media, Medical Media Australia, Doman.com.au., and CoursesNow, among others. Harry is also proficient in data analytics tools like Google Analytics, Power BI, Python, SQL, and Tableau. As a digital marketer, he has skills in Google AdWords, SEM/SEO, social media, and tag management.

Data Analytics
Tableau
Python
Power BI
SQL
Google Analytics
Digital Marketing
Web Development
Google AdWords
SEM
SEO
Social Media Marketing
Optimization
Tag Management
DoubleClick Search
CSS
JavaScript
SquareSpace
WordPress
Harry Peppitt

Harry Peppitt

Specializes in data analytics, digital marketing, & web development.

Data Analytics Expert

Harry is Available for Projects

Work with Harry

Employment Highlights

Digital Consultant

Independent

October 2015 - Present (6 years 8 months)

Digital Marketing Manager

Flare HR

May 2016 - May 2017 (1 year 1 month)

Consulting Data Analyst

Domain.com.au

November 2015 - May 2016 (7 months)

Digital Marketing Manager

CoursesNow

October 2014 - October 2015 (1 year 1 month)

Education Highlights

Data Science 10-Week Course, -

General Assembly

January 2016 - December 2016 (1 year)

Bachelor of Liberal Arts & Science, Archaeology

University of Sydney

September 2010 - June 2012 (1 year 10 months)

Bachelor of Biotechnology, Bachelor of Arts in International Studies, -

University of Technology (UTS), Sydney

January 2007 - December 2008 (2 years)

Portfolio

theright.fit

Marketing Automation and Analytics

Swift

Dashboard and reporting automation

www.weatherzone.com.au

Weatherzone B2C Data Analytics and insights

theright.fit

Marketing Automation and Analytics

Swift

Dashboard and reporting automation

www.weatherzone.com.au

Weatherzone B2C Data Analytics and insights

Resume

Digital Consultant

Independent

October 2015 - Present (6 years 8 months)

  • Provided small business and startup consulting.
  • Performed data audits, insights, and analytics.
  • Delivered Google Analytics and AdWords consulting and implementation, as well as social media consulting and strategy implementation.
  • Developed WordPress websites for various clients.
  • Clients: Swift Media, Medical Media Australia, Doman.com.au., and more.

Digital Marketing Manager

Flare HR

May 2016 - May 2017 (1 year 1 month)

Flare is a free HR software offering paperless onboarding, employee benefits and employee management. 

  • Built digital marketing practices from scratch.
  • Implemented Google Analytics and reporting practices.
  • Developed and tested websites after agency handover.
  • Created customer journey and tracking dashboards as well as financial forecasting spreadsheets.
  • Owned IT processes.
  • Built analytics foundations and tracking.
  • Ran a team of five marketing interns.
  • Tested various marketing channels to identify best ROI.
  • Standardized company cloud storage practices.

Consulting Data Analyst

Domain.com.au

November 2015 - May 2016 (7 months)

  • Conducted market research to identify education opportunities.
  • Worked with the COO and strategy team to suggest partners and processes.
  • Identified key features required for future business arm.
  • Identified discrepancies within internal data practices.

Digital Marketing Manager

CoursesNow

October 2014 - October 2015 (1 year 1 month)

CoursesNow is an education consultancy which helps prospective students find the right course to suit their needs and lifestyle.

  • Oversaw the development and implementation of online lead acquisition strategies across multiple channels, including paid search, organic search and social media.
  • Handled business analytics as well as implementing and streamlining reporting processes.
  • Developing data-driven strategies and provided data analysis of the market and company.
  • Provided data and insights to support website development initiatives.
  • Tripled marketing ROI in six months and doubled revenue/sale by adopting quality over quantity approach.

Consulting Data Analyst

The Iconic

July 2014 - October 2014 (4 months)

  • Owned partnership and PR analysis and reporting.
  • Handled SAP Business Objects data extraction and reporting processes.
  • Learnt SQL to streamline data processes.
  • Worked as the BI and marketing middleman.
  • Reported to the head of digital to influence and guide business and marketing decisions.
  • Optimized internal reporting processes, saving a day of work per week.
  • Identified best yield partnerships and suggested adjustments for others.
  • Identified “Data Stories” for PR and social media.

Education

Data Science 10-Week Course, -

General Assembly

January 2016 - December 2016 (1 year)

Python, R, Machine Learning, Big Data, and Statistical Modelling.

Bachelor of Liberal Arts & Science, Archaeology

University of Sydney

September 2010 - June 2012 (1 year 10 months)

Bachelor of Biotechnology, Bachelor of Arts in International Studies, -

University of Technology (UTS), Sydney

January 2007 - December 2008 (2 years)

Statistics, Chemistry, Biology, and Physics.