Lizzie Combs
Content Writer

Lizzie Combs

With expertise in email, web, social media marketing, brand development, & the arts.
Work with Lizzie Work with a Content Writer

About

Lizzie Combs is a content writer and editor with four years of experience in digital media, including three years managing copywriters. Her areas of expertise include email, web, social media marketing, brand development, and the arts. As a senior producer for an online media publisher, she selects content and writes copy for the company's daily newsletter and core product, Morning Smile. Lizzie is also proficient in WordPress, basic HTML, Google Analytics, Facebook Business Manager, Photoshop, and various email marketing platforms.

Employment

3 roles
Dec 2018 - Present 7 years 5 months
Senior Producer
InspireMore

InspireMore is an online media published focused on good news happening around the world.

  • Independently selected content and wrote copy for InspireMore’s daily newsletter and core product, Morning Smile (over 500,000 subscribers).
  • Led weekly Morning Smile team meetings, working directly with co-founder/CMO to triple the effectiveness of email campaigns, increasing open rates from 7% to 21% in one year.
  • Worked with the head of partnerships to write persuasive, engaging copy for sponsored emails, clients, and affiliate content
  • Worked directly with CEO and CMO to launch Afternoon Boost, a thrice-weekly email for contributing InspireMore Members; also trained and managed the writer of Afternoon Boost, for which she served as editor.
  • Led the launch of a new product, InspireMore Dallas, the company's first-ever locally focused weekly email newsletter.
Dec 2016 - Dec 2018 2 years
Junior Editor
InspireMore

InspireMore is an online media published focused on good news happening around the world.

  • Worked with CEO and CMO to launch Morning Smile (June 2018) as its sole author.
  • Oversaw on-site content and copy, editing an average of 20 articles (300-500 words) per week.
  • Worked with the senior editor to hire and manage a team of three to five contract writers.
Jul 2016 - Dec 2016 5 months
Digital Marketing Associate
InspireMore

InspireMore is an online media published focused on good news happening around the world.

  • Managed InspireMore’s Facebook presence (3.5 million followers).
  • Wrote on-site content, producing an average of 20-25 articles per week.

Education

Sep 2012 - Jun 2016 3 years 9 months
BA, Theater Arts
Furman University – Greenville, SC

Portfolio

5 items