Work With High Performing Talent On Demand

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Melanie Antao Fernandes

Corporate Comms Expert

Melanie Antao Fernandes

Past clients include British Airways, Royal Caribbean, Sony, Lenovo, and Intel.

Melanie Antao Fernandes is an experienced PR and Corporate Communications Specialist. She is an expert in developing B2B content across industries including aerospace, healthcare, manufacturing, technology, energy, sustainable industries, etc. Additionally, she has executed Stakeholder Mapping, Crisis Communications, and Corporate Social Responsibility campaigns for her clients which includes British Airways, Royal Caribbean, Sony, Lenovo, Microsoft Mobile Devices, Canon, HSBC, Dow Chemical, Qatar Airways, and Intel.

Public Relations
B2B Content
Business Development
Reputation Strategy & Management
Social & Digital Campaign Management
Media Relations
Crisis Communication
Corporate Communications
Editorial Writing
Press Releases
Marketing Specialist
Event Management
Copywriting
Social Media
Internal Communications
Melanie Antao Fernandes

Melanie Antao Fernandes

Past clients include British Airways, Royal Caribbean, Sony, Lenovo, and Intel.

Corporate Comms Expert

Melanie Antao is Available for Projects

Work with Melanie Antao

Employment Highlights

Head - Media Relations

Apostolic Vicariate of Southern Arabia

December 2018 - February 2019 (3 months)

Corporate Account Director

DABO & CO (Now Edelman Dabo)

February 2015 - June 2015 (5 months)

Senior Consultant

APCO Worldwide

June 2013 - September 2014 (1 year 4 months)

PR Consultant

Independent

November 2009 - May 2013 (3 years 7 months)

Education Highlights

Masters in Communication Management, Communications

Syracuse University

August 2013 - June 2016 (2 years 11 months)

Resume

Head - Media Relations

Apostolic Vicariate of Southern Arabia

December 2018 - February 2019 (3 months)

The Apostolic Vicariate of Southern Arabia is a Roman Catholic apostolic vicariate located in the United Arab Emirates.

  • Developed key messaging around the UAE Papal Visit of Pope Francis.
  • Served as the point of contact for Christian/Catholic and secular media from across the world. 

Corporate Account Director

DABO & CO (Now Edelman Dabo)

February 2015 - June 2015 (5 months)

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations.

  • Covered for the Assistant General Manager who was on Maternity leave until June 2015.
  • Managed and directed 8-member staff ranging from account executives to associate account directors with clients in the technology, banking, finance, and corporate fields.
  • Clients: Honeywell, Microsoft Mobile Devices, Canon, HSBC, Dubai Islamic Bank, Aon Hewitt, Core Savills, National Bank of Fujairah, Equinix, DHL, and RSA.

Senior Consultant

APCO Worldwide

June 2013 - September 2014 (1 year 4 months)

APCO Worldwide is a global communication consultancy recognized by the Holmes Report as the "Agency of the Decade"​ and "Best Large Agency to Work For".

  • Managed and directed a total of five executives while reporting to the managing director and deputy managing director.
  • Successfully managed Schneider Electric, Invensys, eHosting Datafort, and Dubai Silicon Oasis Authority.
  • Selected as short-term project manager to head in-house team, implement systems, and get the account up and running.

PR Consultant

Independent

November 2009 - May 2013 (3 years 7 months)

As a consultant for MCS Action PR/Action Global Communications:

  • Provided counsel and managed UAEand regional PR for British Airways, Royal Caribbean, and Aetna.

As a consultant for H+K Strategies:

  • Provided leadership and counsel for Dow Chemical, Lenovo, Yahsat, Intel, and Qatar Airways.

As a consultant for Dubai Airshow:

  • Built strong relations with international aviation and defense media, a list which spans 800 individuals across the Middle East, UK, Europe, and the US.

MarComms Manager

ARCH Properties

December 2007 - October 2009 (1 year 11 months)

ARCH Properties is a real estate brokerage firm in UAE.

  • Managed all marketing and communications for the company.
  • Provided clients with holistic communication services such as analysis on the real estate market, rentals, and sales.

Group Account Manager

Weber Shandwick

February 2004 - September 2006 (2 years 8 months)

Weber Shandwick is a leading global communications network that delivers next-generation solutions to brands, businesses and organizations in major markets around the world.

  • Oversaw annual PR plans, strategy, and execution.
  • Provided client counsel on tactical matters.
  • Directed client editorial calendars and all editorial content.
  • Managed Corporate Social Responsibility (CSR) activities and Crisis Communications for clients and their stakeholders.
  • Clients: British Airways, Zabeel Investments, Honeywell Process Solutions, ExxonMobil project, Carrier, Sony, Marriott Hotels, and Hansgrohe.

Account Manager

MCS/Action Group

September 1993 - June 2003 (9 years 10 months)

  • Developed and monitored an account to maximize positive column inches for the client, press releases, features, and tailor made stories for trade journal.
  • Managed media contacts, press interviews, press conferences, product launches/events, and budgeting projects.
  • Clients: DHL, LG, Arabian Travel Market, Dubai Airshow, Arab Health, Standard Chartered Bank, dmg Exhibitions, Novartis, and Al Dowali Hospital.

Education

Masters in Communication Management, Communications

Syracuse University

August 2013 - June 2016 (2 years 11 months)