- Created thought leadership content strategies for J.P. Morgan products and industry insights.
- Implemented content strategy framework that resulted in a repeatable template.
- Drafted white papers, eBooks, and articles based on content strategies.
- Edited articles and white papers for clarity, conciseness, and tone.
Michael Schramm
About
Michael Schramm is an experienced Finance Writer and Content Strategist with over seven years of experience across the Media, Investment, and Financial Services industries. He has produced content for web and other materials for clients including the Federal Reserve, USA Today, Morningstar, and J.P. Morgan. Michael has built impactful pieces of thought leadership, specializing in personal finance, investing, and payments.
Employment
- Participated in an industry engagement and outreach team at the Federal Reserve where I specialized in producing written content on payments
- Produced research briefs for Federal Reserve executives on trending payments topics and drafted 10+ educational articles to explain complicated payments topics to casual readers.
- Brainstormed, drafted, and pitched 10+ ideas for major conferences each year including the first pitch to be accepted from their department for the previous three years.
- Demonstrated leadership skills by spending three months as an interim program lead intended for a more senior employee and drafting the the program's first two reports.
- Built cross-team relationships with sales, marketing, and product development teams to gather relevant information for articles.
- Managed content projects from conception to completion.
- Performed three roles across Morningstar; started as a Product Consultant, then an Associate Fund Analyst, and lastly as a Data Journalist.
- Produced over 20 education articles explaining complex topics to investors, one of which became one of the top three most-read articles of 2020.
- Created 50+ definitions for an investment glossary.
- Produced roughly 40 written reports on whether investment professionals should consider individual funds.
- Developed financial product expertise as a Product Consultant and communicated with clients to resolve technical issues.
- Interviewed portfolio managers to understand investment style and analyzed data in Excel to evaluate the merit of mutual funds.
- Supported USA TODAY’s college vertical in various roles including a correspondent, breaking news writer, social media producer, trends writer, and personal finance columnist.
- Produced over 200 articles across a variety of formats, lengths, and styles.
- Conceptualized and wrote a weekly personal finance column explaining complicated topics to new readers.
