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Tarandip Kaur

Tarandip Kaur

Content Strategist

Content specialist and contributor at Shopee & Forbes.

Tarandip Kaur is a content writer and strategist with six years of solid experience in editorial writing, B2B writing and social media content. As a content specialist at Shopee, she manages the organic search traffic for its e-commerce and regional blogs across Singapore, Thailand, Taiwan, Indonesia, Vietnam and the Philippines through well-written and well-optimized content. Some publishers and clients Tarandip has written for include Forbes, South China Morning Post, Cleo, SingaporeBrides, SilverKris, Meltwater, IMDA, Mount Elizabeth Hospitals and Lifelong Learning Institute.

Public Relations
Media Relations
Social Media Marketing
Marketing Communications
B2B Content
E-Commerce Content
Blog Writing
Content Strategy
Editorial
Social Media Content Creation
SEO Writing
Copywriting
Editorial Writing
Tarandip Kaur

Tarandip Kaur

Content specialist and contributor at Shopee & Forbes.

Content Strategist

Tarandip is Available for Projects

Work with Tarandip

Employment Highlights

Content Specialist & Assistant Manager for Regional Brand & Growth Marketing

Shopee

February 2018 - Present (3 years 9 months)

Content Editor

Hashmeta

September 2016 - January 2018 (1 year 4 months)

Writer & Junior Editor

Marie France Asia

August 2014 - March 2016 (1 year 7 months)

Education Highlights

BA (Hons), Linguistics & Multilingual Studies

Nanyang Technological University

January 2010 - January 2014 (4 years)

Portfolio

Forbes

These 5 Wineries Prove That Asia's Wine Scene Is Worth Exploring

yahoosg

Six of Singapore's Strangest Attractions

Shopee Blog | Shopee Singapore

Working Mums: 8 Struggles Only They Will Understand

Shopee Blog | Shopee Singapore

Best Facebook Pages for Money Saving Tips and Promo Codes

Shopee Blog | Shopee Singapore

9 Really Free Things to Do in Singapore on the Weekends

Shopee Blog | Shopee Singapore

7 Tricks to Designing a Small and Beautiful Kitchen on a Budget

Forbes

These 5 Wineries Prove That Asia's Wine Scene Is Worth Exploring

yahoosg

Six of Singapore's Strangest Attractions

Shopee Blog | Shopee Singapore

Working Mums: 8 Struggles Only They Will Understand

Shopee Blog | Shopee Singapore

Best Facebook Pages for Money Saving Tips and Promo Codes

Shopee Blog | Shopee Singapore

9 Really Free Things to Do in Singapore on the Weekends

Shopee Blog | Shopee Singapore

7 Tricks to Designing a Small and Beautiful Kitchen on a Budget

Resume

Content Specialist & Assistant Manager for Regional Brand & Growth Marketing

Shopee

February 2018 - Present (3 years 9 months)

  • Managed the organic search traffic growth for Shopee e-commerce and regional blogs across Singapore, Thailand, Taiwan, Indonesia, Vietnam and the Philippines through well-written and well-optimized content.
  • Strategized and planned content for various Shopee platforms.
  • Managed a team of writers and vetted their content to ensure SEO requirements are met.
  • Designed and managed projects with cross-functional teams for link building.
  • Planned and managed regional content projects.

Content Editor

Hashmeta

September 2016 - January 2018 (1 year 4 months)

Hashmeta is a full-service digital and social media agency headquartered in Singapore specializing in internet marketing, social media marketing, inbound marketing, content marketing and conversion rate optimization.

  • Planned, wrote, edited and oversaw social media accounts.
  • Crafted creative campaigns based on clients requirements and needs.
  • Strategized, planned and produced content calendars with engaging copywriting, ideas and proposals for compelling content and campaigns.
  • Reviewed, assessed and edited copy and articles to ensure editorial guidelines and quality are met.
  • Researched a broad range of topics and subject matters to craft content for individual clients.
  • Commissioned content to freelancers and interns as well as oversaw their content production.
  • Planned and executed creative digital campaigns across different platforms.
  • Clients: IMDA, Takashimaya Department Store, Raffles City Singapore, Junction 8, Kaplan, Lifelong Learning Institute, Mount Elizabeth Hospitals and Temasek Foundation Cares.

Writer & Junior Editor

Marie France Asia

August 2014 - March 2016 (1 year 7 months)

Marie France Asia is a beauty, fashion, health, travel, design and food magazine that caters to all women across Southeast Asia.

  • Oversaw the entire editorial strategy that involves content planning, production and sub-editing to ensure the magazine continues with a steady stream of quality content. 
  • Wrote articles across various beats daily and defined and executed editorial lineups.
  • Commissioned content to contributors and freelancers.
  • Managed and worked with a team of creative interns and freelancers.
  • Planned and organized all events for the magazine.
  • Managed and developed social media content and strategy with the internal team.

Education

BA (Hons), Linguistics & Multilingual Studies

Nanyang Technological University

January 2010 - January 2014 (4 years)