Work With High Performing Talents On Demand

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Work With High Performing Talents On Demand

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Tiago Nogueira

Tiago Nogueira

SEO Strategist

Expert in on/off-page SEO, competitor analysis & web page optimization.

Tiago Nogueira is a marketing specialist with over 13 years of experience in digital marketing, web development, and project management, having worked with B2B, product, digital, SaaS, and growth projects. Specializing in SEO, he has developed and implemented SEO/SEM strategies for clients across the education and IT industries. His expertise includes managing on-page and off-page SEO, evaluating competitor websites, and optimizing web page content. As a digital marketing specialist, he has experience in managing social media platforms like Facebook, Instagram, and LinkedIn, including content production such as blog articles, newsletters, posts, and videos. Tiago is also proficient in Google Ads, Facebook Ads, MailChimp, Instapage, and Drift tools.

SEO Strategy
SEM
Competitive Analysis
On-Page Optimization
Off-page Optimization
Google Analytics
SEO Keyword Research
Digital Marketing
Website Development
Project Management
Conversion Optimization
Web Content
Social Media Management
Content Creation
Google Ads
Facebook Ads
MailChimp
HubSpot
Marketing Automation
Tiago Nogueira

Tiago Nogueira

Expert in on/off-page SEO, competitor analysis & web page optimization.

SEO Strategist

Tiago is Available for Projects

Work with Tiago

Employment Highlights

Technical SEO Specialist

Realize Online

October 2019 - Present (1 year 4 months)

Product Marketing Consultant

Remasys

November 2018 - November 2019 (1 year)

Digital Marketing Specialist

Atlantis College

November 2018 - October 2019 (11 months)

Growth Marketing Specialist

Mais Australia

June 2018 - November 2018 (5 months)

10 More Entries

Education Highlights

Diploma

Insight Academy

June 2018 - June 2019 (1 year)

Master of Business Administration

FGV

February 2014 - February 2017 (3 years)

Bachelor of Communications

UFAL

February 2008 - February 2012 (4 years)

Diploma of Information Technology

SENAI

January 2007 - December 2007 (11 months)

Resume

Technical SEO Specialist

Realize Online

October 2019 - Present (1 year 4 months)

Realize Online is a digital marketing company in Melbourne, Australia that offers SEO, SEM, PPC services.

  • Developed and implemented SEM strategies for about 12 clients that improved SEO performance, attracted users to websites, and drove growth.
  • Managed on-page and off-page SEO advancing front page organic and Google map rankings in a timely matter, usually between 1-2 weeks per keyword.
  • Conducted searches such as evaluating competitor websites to incorporate best practice and create marketing strategies to ensure optimal results.
  • Improved organic search results by increasing the search engine results.
  • Optimized web page content (copy and multimedia) to improve customer conversion.
  • Optimized search results using insights from Google Analytics to improve conversion, measured by sample testing, and support CM with data.
  • Made suggestions and action that contributes to overall SEO category rankings.
  • Optimized categories and sub-categories organization for e-commerce.
  • Analyzed data to identify trends, generate reports, and adjust campaigns as necessary to produce the most optimal ROI.
  • Specialized in SEMRush and LinkAssistent.

Product Marketing Consultant

Remasys

November 2018 - November 2019 (1 year)

Remasys is a Melbournian IT company with clients such as ANZ and Sportsbet.

  • Collaborated with product management to develop product positioning and messaging that resonated with buyer personas.
  • Helped to develop the product marketing plan, including key activities, performance indicators, and budgets to support the retention of existing customers and the acquisition of new customers.
  • Set up HubSpot as marketing automation platform.
  • Liaised with a branding agency and a web development agency.
  • Implemented SEO and PPC strategies using SEMrush.
  • Liaised with content marketing freelancers.
  • Created email marketing campaigns.
  • Assisted the product manager on event and sponsorship coordination.
  • Filmed and edited several short videos.

Digital Marketing Specialist

Atlantis College

November 2018 - October 2019 (11 months)

Atlantis is a Melbournian small business in the education industry.

  • Managed social media platforms, especially Facebook, Instagram and LinkedIn, including content production such as blog articles, newsletters, posts, and videos.
  • Coordinated marketing efforts to generate marketing qualified leads via the use of Google Ads, Facebook Ads, MailChimp, Instapage, and Drift tools.
  • Developed and designed web pages.
  • Created a Search Engine Optimization (SEO) plan.
  • Produced marketing collaterals via Adobe Suite Illustrator, Photoshop, and InDesign.

Growth Marketing Specialist

Mais Australia

June 2018 - November 2018 (5 months)

Mais Australia is a Melbournian small business in the education industry.

  • Generated marketing qualified leads by using a sustainable marketing funnel strategy.
  • Created digital marketing strategies.
  • Designed and developed the website on WordPress.
  • Set up email marketing automation tools such as Click Funnels and Active Campaign.
  • Coordinated webinars and events.
  • Liaised with video production freelancers.
  • Managed social media platforms.

Owner / Digital Project Manager

Plus Digital Agency

March 2013 - May 2018 (5 years 2 months)

  • Led web design, software development, and digital marketing teams.
  • Managed project's scope, budget, schedule, quality, resources, communications, risk, and stakeholders.
  • Conducted sales, negotiations, and client relationship.
  • Researched new technologies, products, and services.
  • Created and developed digital SaaS products.
  • Achieved several awards, including awarded three times with a B2B intranet software; best ITC company in Alagoas in 2015; most innovative company in Alagoas in 2015; won SEFAZ Hackathon in 2017; and won PEQ Quality prize in 2017.
  • Managed up to 12 team members.
  • Helped over 200 projects to attain their objectives.

Product Manager

Linnoplus

August 2014 - December 2017 (3 years 4 months)

Linnoplus is a SaaS intranet and professional social network solution.

  • Conducted market research.
  • Generated product requirements.
  • Determined specifications, production timetables, pricing, and time-integrated.
  • Managed UX, design, front-end and back-end developers using Agile and Scrum software development methodologies.
  • Developed marketing strategies, mainly digital and growth marketing strategies.
  • Secured 300,000 in seed funding.
  • Successfully launched a SaaS product.
  • Subscribed over 500 companies to use the product.

Volunteer Professor

Universidade Federal de Alagoas

April 2013 - December 2014 (1 year 8 months)

  • Worked as a professor of advertising and ICT for public relations classes.
  • Monitored students' progress.

Product Marketing Analyst

CNI

March 2012 - February 2013 (11 months)

The Brazilian National Confederation of Industry (CNI) is the largest and highest-level representation of industry in Brazil with a mission to promote a favorable business environment, enhance competitiveness, and promote sustainable development.

  • Acted as key contact of advertising and web design agencies.
  • Attended meetings with a product owner.
  • Managed definition and follow-up of user experience-related (UX) metrics and design of wireframes and sitemaps.

Product Designer

Rastru

October 2011 - March 2012 (5 months)

Worked directly in the design of conceptual models, projects and prototypes for an online management platform.

Social Media Coordinator

Plus Digital Agency

August 2010 - July 2011 (11 months)

I oversaw the setting up of the company’s digital marketing department.

Research Assistant

UFAL

August 2010 - July 2011 (11 months)

Researcher in Aesthetic Communication with the work "The Co-Evolution of Forms and Aesthetic Preferences: an investigation into changes of language and taste in new media culture" and with individual and differentiated work plan "The music scene in Alagoas and the contemporary communication technologies: new artists and cultural consumers."

RTO Trainer

SENAI

September 2009 - June 2010 (9 months)

Web design and web development trainer.

Junior Software Developer

SENAI

February 2007 - August 2009 (2 years 6 months)

- Visual Basic

- SQL Server

- Advanced Excel (Macros + VBA)

Information Technology Intern

Coca-Cola

January 2006 - December 2006 (11 months)

Education

Diploma, Business

Insight Academy

June 2018 - June 2019 (1 year)

Master of Business Administration, Marketing

FGV

February 2014 - February 2017 (3 years)

Bachelor of Communications, Journalism

UFAL

February 2008 - February 2012 (4 years)

Diploma of Information Technology, Sofware Development

SENAI

January 2007 - December 2007 (11 months)