<p>Econometrics, Statistics, and Development Economics.</p>

<ul><li>Provided services in various aspects of digital marketing, including growth marketing, paid search, display marketing, SEO, content development, social media management, brand development, e-commerce marketing, and Google Analytics.&nbsp;</li><li>Helped clients understand how best to develop their marketing KPIs in line with their overall business goals.&nbsp;</li><li>Create a strategy for a new business operation such as a new region, a new product, or launch a brand outright.</li><li>Oversaw the redesign of reports and reporting procedures to make them as streamlined and useful as possible.</li><li>Clients: Adstream, British American Tobacco, Brown's Fashion, BVA BDRC, Capco (Covent Garden, Earl's Court &amp; Olympia), Churchill, Direct Line, Forward Internet Group, Further Market Research, giffgaff, GroupM, Havas, Hewlett-Packard, HSBC, James Perse EMEA, Kokoba, KX Gym Chelsea, Marks &amp; Spencer, MediaCom, Medic Animal, M.i.h Jeans, Mindshare, Net-A-Porter, Oakley Capital, Omnicom Media Group, PetSupermarket, PHD Media, Piper Private Equity, Rakuten Marketing, Rota.com, Renault (Retail), Royal Bank of Scotland, Sea Island Coffee, Swoon Editions, Tate, Total Media, The University of the West of England (UWE), uSwitch, WPP, and wuaki.tv (now Rakuten TV).</li></ul>

Marketing Consultant

<p>Harvest Digital is a performance-based full service digital marketing agency based in London.&nbsp;</p><ul><li>Pitched, won, and and on-boarded the Experian B2B and B2C paid search.</li><li>Worked in specialist performance media team.</li></ul>

Account Director

<ul><li>Worked in the specialist paid search account team for ASDA, including ASDA Finance. </li><li>Launched ASDA Groceries.</li></ul>

Search Marketing Executive

<ul><li>Worked across seven client accounts, each with different account managers and account team. </li><li>Contributed to business development by auditing prospect’s AdWords accounts and presenting opportunities for improvement during the competitive pitch process. </li><li>Participated in the winning pitch for Lastminute.com.</li><li>Clients: Marks &amp; Spencer’s, Moneysupermarket.com, and Lastminute.com. </li></ul>

Developed business and marketing strategies for Alpha Shadows, a fashion store of Japan's finest brands.

Get to Know the UK's Best Place for Hard-To-Find Japanese Brands

Amy Wilson

"Amy was an intelligent and conscientious member of the team. We worked closely on a number of accounts, and Amy would always strive to deliver high quality work, even in stressful & time sensitive situations." - Jimmy Felstead, Adobe Advertising Cloud

Digital Marketing

"Having worked for digital agencies for the past 14 years I am privileged to have worked with some inspiring and highly talented people. I am confident in stating that Amy certainly fits within this category. Amy's hard work, ingenuity and passion has delivered some positive results for her clients and the agency. She has forged some excellent client relationships and has become a trusted and valued member of the team." - John Rahim, Group Client Director

Digital Marketing Account Lead

"Amy is a really sharp and driven customer acquisition expert with deep paid media experience. She has been a hugely valued member of our marketing team and played a lead role in customer acquisition during the launch period and early growth." - Christain Dorffer, CMO at Index Ventures-backed startup.

Head of Acquisition - Index Ventures Startup

"Amy is capable of finding clear insights from large amounts of digital campaign data and this served her well in her recent work with UWE Bristol. Her contribution towards planning our next digital campaign has been really valuable." - Matt Owens, Digital Transformation at UWE

Digital Marketing Consultant - UWE

"It's been a real pleasure to meet and work with Amy. She is without question a deep expert in online acquisition, and has generated the results to prove it. However, what I particularly appreciated was her ability to grasp and contribute to the wider marketing strategy, rather than operate in a silo. Amy also has the rare ability to speak in plain English and translate the dark art of digital marketing. This has been invaluable in helping both clients and colleagues move forward, making Amy a great asset on any team." - Hena Hashmi, Head of Strategy - Havas People

Digital Marketing Consultant at Havas

"I have had the pleasure of working with Amy across a number of clients in a variety of industry sectors. Amy is diligent, adaptive and responsive to client needs. I have no hesitation in recommending Amy to my clients as I know she watches their marketing budgets as keenly as if they were her own whilst looking for new ways to innovate in the paid for space." - Jadis Tillery, Digital Partner at Oakley Capital

Digital Marketing Consultant at Oakley Capital

"Amy has a really strong technical digital knowledge and eye for problem solving which helps fact track in situations where you can otherwise spend your time as a team scratching your head for weeks. This ability to identify solutions and translate how to take them into action to help others deliver their projects more efficiently and confidently is rare." - Greg Paterson - Strategy Partner at PHD Media

Digital Lead - PHD

English (British)

Amy Wilson is an award-winning marketing expert, commercial director, and business mentor with over ten years' experience helping startups and FTSE100s. She has expertise in various aspects of digital marketing, including growth marketing, paid search, display marketing, SEO, content development, social media management, brand development, e-commerce marketing, and Google Analytics. Having worked with global agencies such as Havas, Rakuten, PHP, and WPP, Amy has experience handling brands like Hewlett-Packard, HSBC, Marks & Spencer, the University of the West of England (UWE), uSwitch, and Visa. In October 2015, she won the Best Use of Digital in the Travel and Leisure Sector at Digital Impact Awards.

Amy Wilson

Employment Highlights

Education Highlights

Portfolio

Get to Know the UK's Best Place for Hard-To-Find Japanese Brands

Digital Marketing

Digital Marketing Account Lead

Head of Acquisition - Index Ventures Startup

Digital Marketing Consultant - UWE

Digital Marketing Consultant at Havas

Get to Know the UK's Best Place for Hard-To-Find Japanese Brands

Digital Marketing

Digital Marketing Account Lead

Head of Acquisition - Index Ventures Startup

Digital Marketing Consultant - UWE

Digital Marketing Consultant at Havas