Work With High Performing Talent On Demand

contact@hiredigital.com | 1 (617) 528-0943

Work With High Performing Talent On Demand

Work With Talent
Syed Noor

Syed Noor

Performance Marketer

Digital performance manager at Publicis Media Groupe.

Syed Noor is a performance marketer with over seven years of professional experience in digital, media, creative, and public relations agencies. He has a diverse portfolio ranging from FMCG, technology, airline, banking, healthcare, government, sports, and retail. At Digitas APAC, he has led regional digital media strategy, media planning, buying, reporting, and analytics for brands such as Visa, Disney Studios, Clarins, Cathay Pacific, and HP. Syed also worked in various marketing and PR roles for Iris Worldwide, TBWA Group, Saatchi & Saatchi, and Cohn & Wolfe XPR.

Performance Marketing
Performance Media
Paid Social
Digital Marketing
Public Relations
Digital Media Strategy
Digital Strategy
Media Planning
Media Buying
Analytics Reporting
Social Media Management
Community Management
Brand Management
CRM
Digital Campaign
Google Analytics
Omniture
Adobe Photoshop
Salesforce
Syed Noor

Syed Noor

Digital performance manager at Publicis Media Groupe.

Performance Marketer

Syed is Available for Projects

Work with Syed

Employment Highlights

Digital Performance Manager (Paid Social)

Digitas APAC

February 2019 - Present (2 years 7 months)

Social Media Manager

Iris Worldwide

March 2017 - March 2019 (2 years)

Social Media Manager & Strategist

Independent

July 2016 - February 2017 (7 months)

Community Manager

TBWA Group\Digital Arts Network

June 2014 - June 2016 (2 years)

2 More Entries

Education Highlights

Bachelor of Business, Marketing

Royal Melbourne Institute of Technology

Diploma in Mechanical Engineering, Biomedical Engineering

Singapore Polytechnic

April 2003 - March 2007 (3 years 11 months)

Portfolio

Philips MyPhilips Newsletter Subscriptions

Visa #RepostSriLanka

Cathay Pacific Black Friday Sales

Philips Healthcare Automated External Defibrillator

Eukanuba Play Fetch

Philips MyPhilips Newsletter Subscriptions

Visa #RepostSriLanka

Cathay Pacific Black Friday Sales

Philips Healthcare Automated External Defibrillator

Eukanuba Play Fetch

Resume

Digital Performance Manager (Paid Social)

Digitas APAC

February 2019 - Present (2 years 7 months)

  • Led digital media strategy, paid social planning, buying, reporting, and analytics driving brand ROI via maintaining IAS Ad quality standard KPIs.
  • Brought innovation through brand partnerships in seasonal campaigns.
  • Clients: Visa, Disney Studios, Clarins, Cathay Pacific, and HP.

Social Media Manager

Iris Worldwide

March 2017 - March 2019 (2 years)

  • Delivered high-quality work on paid social and digital analytics across the client base and instilled leadership through social education within the agency.
  • Acted as regional social lead for Philips APAC for consumer and health systems across nine APAC markets led by six Iris market teams. 
  • Piloted local and regional campaigns for B2B and B2C CRM, always-on, social selling, and digital campaigns across APAC.
  • Developed content, channel, and engagement strategies across B2C and B2B audiences.
  • Led paid social media strategy, buying, testing, and optimization.
  • Met KPIs and achieved 20% growth of website traffic and qualified leads coming from social media platforms in 2018.
  • Increased 30% revenue through reducing man-hours by refining measurement structure and automating media management.
  • Led and managed ad campaigns for APAC and ANZ region with media budgets amounting to over two million euros on Facebook and LinkedIn.
  • Clients: Philips, Abbott, IHG, Samsung, Starbucks, and Shell.

Social Media Manager & Strategist

Independent

July 2016 - February 2017 (7 months)

  • Handled social media accounts and created social media strategies.
  • Clients: CapitaLand Malls, Royal Sporting House, Canon Singapore, Cyber Security Agency of Singapore, and Standard Chartered Bank.

Community Manager

TBWA Group\Digital Arts Network

June 2014 - June 2016 (2 years)

  • Headhunted by the agency, seconded to manage Singapore Economic Development Board (EDB) social media enterprise rebranding ‘Singapore Sessions’ social media outlets. 
  • Led creative content strategy and creation, media strategy, buying and optimization for "Singapore Sessions" Twitter and Linkedln showcase page as well as group community.
  • Pioneered, led, and executed a hyper-targeted and customized Twitter and LinkedIn media campaign for content marketing efforts which led to 500 targeted marketing leads.
  • Built a marketing intelligence/social listening engine for EDB’s stakeholders as well as a migration communications plan for new content microsite, futurereadysingapore.com.

Digital Community Manager

Saatchi & Saatchi

July 2013 - July 2014 (1 year)

  • Effectively increased P&G Eukanuba Australia's Facebook fan base by 125% in six months and page engagement by 5x through compelling content and user generated campaigns.
  • Managed the campaign on the world's first online game of fetch on Facebook for Eukanuba Australia, reaching 1.2 million Facebook users and clinching two awards.
  • Provided strategic brand direction on regional social media toolkit for Head & Shoulders and Olay.

Senior Associate

Cohn & Wolfe XPR

February 2012 - July 2013 (1 year 5 months)

  • Managed integrated PR, social media accounts, and ad-hoc PR event projects. 
  • Wrote and pitched press releases and spokesperson interviews to local and regional media publishers as well as bloggers.
  • Effectively strategized and started Facebook pages and campaigns for clients.
  • Clients: Dell, Epson, Frasers Centrepoint Malls, Disney Channel Asia, TaylorMade Adidas Golf, ACCA Singapore, eFinancialCareers APAC, KOP Properties, and OTO Bodycare.

Education

Bachelor of Business, Marketing

Royal Melbourne Institute of Technology

Diploma in Mechanical Engineering, Biomedical Engineering

Singapore Polytechnic

April 2003 - March 2007 (3 years 11 months)