Mitchell Cameron has over eight years of solid experience as a SEM expert specializing in Google Ads and Analytics and paid social. He has partnered with eBay online retail sellers, eCommerce brands as well as leading platforms and marketing services companies to lead performance marketing, build powerful conversion funnels, manage lead generation campaigns to maximize online sales and investment. Mitchell has won the Best Use of Search – eCommerce award at SEMrush AU 2018 Winner for a comprehensive eCommerce and Google Shopping campaign and earned certifications of Google Analytics and Google AdWords.

Michael Schroter is a data and business analyst who specializes in providing business analytics solutions, including data insights/descriptive analytics, data visualizations, text mining, interactive dashboards/business intelligence, predictive analytics, text analytics, and computer vision. He is highly proficient in tools such as Python Data Stack, AWS, Cython, Pytorch, Python SpaCy, RStudio, MySQL, OracleSQL, Arcpy, Geopanda, Linux (Ubuntu, Debian), SAS Enterprise Miner, Tableau, and more.

Harry Peppitt is a digital consultant specializing in data analytics, digital marketing, and web development. He has experience working with startups and small businesses to help them scale marketing using data-driven decisions and unit economics. As a data analyst, he has provided services to companies such as Swift Media, Medical Media Australia, Doman.com.au., and CoursesNow, among others. Harry is also proficient in data analytics tools like Google Analytics, Power BI, Python, SQL, and Tableau. As a digital marketer, he has skills in Google AdWords, SEM/SEO, social media, and tag management.

David Farrell has over a decade of functional and technical experience with Oracle Applications Release 12 and over five years' experience with BI tools such as Tableau, Business Objects, Oracle Business Intelligence, Informatica, Oracle Data Integrator, and BI Apps. He has worked as a data analyst for businesses and organizations such as TAFE NSW, NSW Family & Community Services, and Aleron, among others. As a data reporting analyst at the Commonwealth Bank, David has helped the DailyIQ marketing team gain insights into the adoption and use of the product, using tools like Tableau Desktop, Server, and Teradata SQL.

Cheech Foo is an independent SEO and CRO professional specializing in Chinese digital marketing including WeChat, Weibo, Baidu and mobile payment solutions like WeChat Pay and Alipay. His excellent understanding of the western markets and local Chinese marketing landscape has helped various Australian businesses market growth both in China and within Australia. Cheech has also provided paid search optimization and analytics optimization services for brands and publicly listed companies such as Huggies, Commonwealth Bank, Accumax Global, Lonely Planet, and Cedar Woods Properties. A director of Ignite Search and Ignite China, he is a finalist for 2018 Information Technology Category Small Business Champions and 2017 Belmont & Western Australian Small Business Awards.