A polished digital marketing specialist, Drew Brucker has over eight years of experience leading and developing growth marketing initiatives. His expertise includes content strategy, website UX/UI design, search engine optimization (SEO), lead nurturing/conversion, email marketing, social media, and PPC. Drew has worked with various global brands including W Hotels, Fletch, Alliance, Holler & Dash, Ziva, Under Armour and HubSpot. As a senior brand and digital marketing manager for a waste management company in Atlanta, he has been working extensively to create and champion a holistic inbound marketing strategy across all channels.

An independent chief marketing officer, Odelia Reshef has deep expertise in demand and lead generation campaigns and brand strategy. She has crafted experiences in digital campaigns, manufacturing trade shows and events, content marketing, social media, PRs and media relations, and marketing automation for Industry 4.0, IoT, AI SaaS startups and software tech companies including Plataine and BIScience. At Plataine, she exceeded lead generation targets by 600% within 12 months with 50-60% of leads originating from newly established digital channels.

Abigail Wharff is a brand strategist with over ten years of solid marketing experience in diverse industry verticals including events, hospitality, beauty and financial. She has worked with several local businesses to develop pricing strategies and creative assets and manage process flows. At GE Capital, she has coordinated in the development of the Synchrony Financial corporate content strategy and digital advertising plan to increase brand awareness and led the process for the creation of a new brand identity plan for GE Capital’s 2014 Retail Finance spinoff. Abigail is also skilled in food/product photography and copywriting as part of her brand management expertise.

Cheryl Han has experience in PR, branding, strategic communications, senior management profiling, media relations, digital marketing, and content production with a focus in the e-commerce, logistics, and retail industries. She has worked in global, international settings in both multinational companies and startup environments. At DHL, she has led the communications and marketing strategy for DHL eCommerce, a division of Deutsche Post DHL Group. Her experience also includes establishing the public relations and marketing department for a large independent entertainment and artiste management agency in Singapore, FLY Entertainment, including its subsidiary companies Running Into The Sun (concert production) and A.I. Pictures (movie production).

Tony Tan is a communications and tech PR professional with over 20 years of experience across leading agencies including Weber Shandwick, Havas Worldwide, and MSLGroup. He specialises in five core innovation sectors, including financial services (fintech), deep technologies, healthcare and wellness, lifestyle and public sector. Tony has experience securing media coverage in major outlets such as The Edge Singapore, BBC World News TV, Fortune Magazine, Nikkei Asia, and Money FM 89.3 (Radio). He has advised blue-chip multinational technology corporations on public relations strategy, regional media and analyst relations, and C-level communications. At Weber and Havas, he led multi-market campaigns and customer advocacy programmes for brands such as Alipay, Ericsson, Red Hat, Philips, and Motorola Solutions. He has provided senior counsel on corporate messaging, thought leadership, and reputation management, and worked closely with executives to support APAC-wide visibility efforts.